Margaret Fishback

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Margaret Fishback, later Margaret Fishback Antolini (March 10, 1900 – September 25, 1985) was a relatively well-published American poet and prose author from the late 1920s until the 1960s and according to one source, the highest-paid female ad copywriter of the 1930s. She was published in The New Yorker, the New York Herald Tribune, and several well-known women's magazines. A large collection of her papers are held by Duke's Hartman Center for Sales, Advertising, and Marketing History. The collection reveals that "Fishback contributed to advertising campaigns for Arrow Shirts, Borden's, Chef Boy-Ar-Dee, Clairol, DuPont, Gimbels, Great Atlantic & Pacific Tea Company (A&P), Hanes Hosiery, Martex, Norsk, Pabst Blue Ribbon, Seagram's, Simmons Beautyrest, and Wrigley, among several others."

Fishback was married to Alberto Gastone Antolini, the chief rug buyer for Macy's, from 1935 to 1956. They had one son.

[edit] External links

• Inventory of the Margaret Fishback Papers, 1863-1978 and undated, bulk 1920-1973 from the Duke University Libraries.