Loewe AG

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Loewe AG
Type Incorporation
Founded 1923
Headquarters Flag of Germany Kronach, Germany
Key people Rainer Hecker, CEO
Industry Electronics
Products TV Sets; sound equipment
Employees approx. 1,000
Website www.loewe.de

Loewe AG (pronounced [løvɛ]) is a German electronics manufacturer founded 1923 by Drs. Siegmund and David Loewe in Berlin. The company now is located in Kronach. It is a Germany-based supplier of electronic entertainment products.

The main business are TVs, followed by DVD-Players/Recorders, VHS-Recorders and HiFi-equipment. In 2005, about 80% of the company's profit was earned through flatscreen TVs. Its product range primarily consists of television sets aimed at the luxury end of the market. It also produces a range of peripheral video and stereo products, including home cinema systems and digital recording functions.

Loewe TV Set (Modell Calida 5672)
Loewe TV Set (Modell Calida 5672)

Its television set brands are offered across four segments:

- Loewe Reference, which includes the Spheros and Articos products

- Loewe Art, which offers the Xelos range of plasma and liquid crystal display (LCD) televisions

- Loewe Light, which includes the Mimo LCD and Concept products

- Loewe Classic, composed of the Company's principal range, Articos CRT, Aconda, Mimo, Nemos, Aventos and Modus products.

Loewe also manufactures LCD television sets for Sharp Corporation, which owns a 29% stake in the company.

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[edit] External links

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