LBC Nagham

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**LBC Nagham**

Type	Television Music Network
Country	Lebanon
Availability	Lebanon; also available in Arab World.
Owner	LBC Group
Launch date	November, 2003 (Television Music Network)
Website LBC Nagham website

LBC Nagham is a Lebanese musical television channel and is LBC Group's musical brand. Launched in 2003, as the brand's name (Arabic: نغم‎; nağam) suggests, it is one of the first specialised music channels launched in the region.

LBC Nagham is a 24 FTA channel that caters for the Arab Youth with music interest. Filling a strategic consumer need gap, LBC Nagham depends on a dual Arabic & English exclusive musical offering. LBC Nagham was able to create and produce its own musical songs and video clips leveraging the LBC mother brand's reality shows. LBC Nagham has also developed a success story through its capability to switch to a twenty-four hour reality TV channel setting new standards in the reality TV broadcast industry in the Middle East.^{[citation needed]} Programs covered on LBC Nagham: Star Academy Arab World, Miss Lebanon, El Wadi (Arabic version of The Farm), The Perfect Bride, although there was Mission Fashion 2006 & 2007, and World Belly Dance Championship.

LBC Nagham is an “interactive” channel. This is being delivered through SMS chat as well as interactive games and thus was able to create a dialogue with the youth.