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KURB 98.5 FM is an Adult Contemporary radio station in Little Rock, Arkansas. It is owned by Citadel Broadcasting, which also owns Little Rock stations KIPR (urban), KLAL (Top 40), and KARN (Newsradio). KURB is the area's continual top performer for women listenership. The station repeatedly dominates the market for women listeners ages 25-54. Notable personalities who have previously worked at KURB include Little Rock radio icon Craig O'Neill (who is now on a local television program), and syndicated love song hostess Delilah.
The lineup includes The Morning Rush with Jeff Matthews, Kevin Miller, and Lisa Fischer; middays with Randy Cain; and afternoon drive with Becky Rogers. Mike Willingham's traffic reports continue to entertain and inform listeners on their drive to and from work.
The station also has a stellar reputation in the community with its involvement with charitable organizations, most notably Arkansas Children's Hospital where nearly $960,000 has been raised through a very successful three-day radiothon in February of every year.
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