KTFM

From Wikipedia, the free encyclopedia

KTFM
City of license Floresville, Texas
Broadcast area San Antonio
Branding 94.1 KTFM
Slogan "Picks you up and makes you feel good!"
Frequency 94.1 MHz (Also on HD Radio)
First air date 1995
Format Rhythmic Adult Contemporary
ERP 40,000 watts
HAAT 167 meters
Class C2
Facility ID 2543
Transmitter Coordinates 29°11′3″N 98°30′49″W / 29.18417, -98.51361
Former callsigns KLEY-FM (7/20/98-1/26/05)
KRIO-FM (3/27/91-7/20/98)
KWBC (??-3/27/91)
Owner Border Media Properties
Website 94.1 KTFM Official site

94.1 KTFM is a Rhythmic Adult Contemporary radio station serving the San Antonio area. The Border Media Properties outlet operates at 94.1 MHz with an effective radiated power of 40 kW and its city of license is Floresville, Texas.

[edit] History

KTFM was originally a move-in, where in 1995 it had a Tejano format as KRIO ("94.1 K-RIO"), but by 1998 they would flip to Regional Mexican as KLEY ("La Ley 94.1"). In 2005 BMP would revive the KTFM calls after it acquired KLEY from Spanish Broadcasting System.

When KTFM was revived, its focus was on Rhythmic Oldies and it did well in the San Antonio Arbitrons. But as the rating faded, KTFM has shifted to a Rhythmic AC direction by adding more current product and putting less emphasis on older material to keep up with the changing musical taste along with the (mostly female) 25-44 and hispanic demographics KTFM targets in the San Antonio radio market.

For many years, the call sign "KTFM" was at 102.7, where during the 1980s and 1990s it was the highest rated Rhythmic Top 40 outlet in San Antonio. But by 2000 its fate was sealed by Infinity Brodcasting's purchase of the station from Waterman Broadcasting and the debut of KBBT, who would displace them as the highest rated Rhythmic Top 40 in the Alamo City. By October 2003 and after several attempts to tweak its direction, KTFM would flip to Active Rock. In 2006 BMP would acquire the former home of KTFM from CBS, which is now KJXK.


[edit] External links