Kopp's Frozen Custard

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Kopp's Frozen Custard

Type	Private
Founded	1950 in Milwaukee, Wisconsin
Headquarters	18880 W Bluemound Rd. Brookfield, WI 53045-6079 United States
Area served	Milwaukee metropolitan area
Key people	Elsa Kopp, founder (deceased) Karl Kopp (son), owner of Greenfield and Glendale stands Dick McGuire, owner of Brookfield stand
Industry	fast casual restaurant
Products	frozen custard, jumbo burgers
Website	www.kopps.com

Kopp's Frozen Custard is a restaurant chain located in the Milwaukee, Wisconsin area. It specializes in frozen custard and large "jumbo" hamburgers. Founded by Elsa Kopp in 1950, the restaurants continue to be heralded by local publications for their quality food.^[1] They have locations in three Milwaukee suburbs.

Kopp's was the first custard stand to offer a special "flavor of the day" in addition to the more traditional chocolate and vanilla flavors.^{[citation needed]}

1 History
- 1.1 Founding
- 1.2 Flavor of the Day
2 References
3 External links

[edit] History

[edit] Founding

Elsa Kopp opened the first Kopp's stand at 6005 W. Appleton Ave., Milwaukee, WI (now the site of Robert's Frozen Custard) in 1950. A German immigrant with no prior business experience, Kopp started the stand after her husband, Karl Kopp, developed Parkinson's disease.

Some support in starting the business came from Leon Schneider, a custard machine repairman (later the founder of Leon's Frozen Custard), whom Elsa Kopp had met while working at a bakery.

The Kopp's frozen custard stand rose in popularity quickly during the 1950's and was soon seen as a Milwaukee staple.^[2]

[edit] Flavor of the Day

By 1960 the Kopp's stand had become a great success. It was then that Elsa started further "tweaking" her frozen custard recipes. Initially it was the chocolate and vanilla (tampering with the traditional vanilla was often regarded as "heresy" to the early frozen custard community.) Next came a revolution in the industry as Kopp's began offering special, new flavor concoctions referred to as the "flavor of the day".^[3]