KJLH

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KJLH
City of license	Compton, California
Broadcast area	Los Angeles
Branding	Radio Free 102.3 KJLH
Slogan	"Total Music Expression"
Frequency	102.3 MHz
First air date	1965
Format	Urban AC
ERP	5,600 watts
HAAT	103 meters
Class	A
Callsign meaning	Kindness, Joy, Love & Happiness (On-air) John Lamar Hill, owner of Angelus Funeral Home (original owner)
Owner	Taxi Productions
Website	http://www.kjlhradio.com/

KJLH is a Urban AC radio station serving the Los Angeles area. The station, which is owned by Taxi Productions, operates at 102.3 MHz with an effective radiated power of 5.6 kW and is licensed to Compton, California. Its studios operate from Inglewood.

[edit] History

KJLH, whose signal was originally licensed to Long Beach, California but relocated to Compton, debuted with a R&B format in 1978, the year Stevie Wonder purchased the station from its original owner, John Lamar Hill, thus the call letter's origins. It was Wonder who gave KJLH its on-air slogan to match the call letters, which stand for "Kindness, Joy, Love & Happiness."

During its first eight years, KJLH enjoyed modest success as a R&B/Urban station and a great familiarity with the African-American community. But it was hampered by the fact that the station was on a Class-A FM signal, which meant their signal was limited to the central and southern portions of Los Angeles County (Including Downtown and South Central Los Angeles), while in other areas like the San Fernando Valley the signal would either fade out or be scratchy, depending on where you would hear the station (despite a signal upgrade from 2.25 kW to 5.6 kW in 2005). They were also (At the time, from the late 1970s up to the late 1980s) one of five R&B/Urban stations in the market who targeted the African-American community during its tenure, along with AMs KGFJ and KDAY and FMs KACE and KUTE. Of the four that since flipped formats, only the KDAY calls have since been revived, but on the FM side as the market's only Urban/Hip-Hop station to date, and like KJLH they also have limited signal coverage.

In 1986 KJLH would pick up an unlikely competitor that would deal them their first major blow: KPWR. When that station debuted Wonder retaliated by cutting new imaging and liners in the hopes of retaining their listener base, but that tactic backfired as they began to see its audience going over to the full-powered Power 106 and would never recover. (That station has since relinquished their urban format to rhythmic in 2002.)

Its second setback would be the 1990 debut of KKBT, whose evolution to a R&B/Hip-Hop direction would result in KJLH throwing in the towel by 1992 and evolving into a Adult R&B direction.

They would get more competition by 2001 when KCMG dropped rhythmic oldies to become KHHT(Hot 92.3). That move would lead to rumors that KJLH would flip to an all-gospel music format, but the station decided not to make a format change. But the rumors came back once again, as in 2006 more competition awaited KJLH as KKBT dropped their R&B/hip-hop direction to go adult R&B (and six months later change their calls to KRBV with a new branding), giving the market 3 stations with the same format, thus once again more speculation of KJLH abandoning Urban AC for Gospel Music, but as of right now, that has not happened.

Through all this, KJLH's selling point has been a devotion to the community it serves. It has an extensive lineup of religious programming, including gospel music weekday mornings and all day Sundays. KJLH is also the only adult R&B station with a continuous live and local air staff. Plus, most of KJLH's on air staff has been with KJLH longer then rivals KHHT and especially KRBV, which has seen multiple turnovers.

As of 2008, KJLH became the only Adult R&B in Los Angeles serving the African-American audience again as both of its former competitors, KRBV and KHHT, has moved on to different directions, with KHHT evolving into a Rhythmic AC targeting the market's hispanic audience, while KRBV exited the Adult R&B format altogether in April 2008 when Radio One sold the station to Bonnevile International, who upon acquiring KRBV, dropped their format for Adult Album Alternative.

[edit] External links

• Station website
• Query the FCC's FM station database for KJLH
• Radio Locator information on KJLH
• Query Arbitron's FM station database for KJLH