KBVB

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KBVB
Bob 95 FM
City of license Barnesville, Minnesota
Broadcast area Fargo-Moorhead
Branding Bob 95 FM
Slogan New Country
Turn Your Knob To Bob
Frequency 95.1 FM (MHz)
First air date 1980
Format Commercial; Country
ERP 100,000 watts
HAAT 80 m
Class C1
Callsign meaning K Barnesville Bob
Former callsigns KDLM-FM (1980-1996),
KFGX (1996-2000),
KRVI (2000-2007)
Owner James Ingstad
(Radio Fargo-Moorhead, Inc.)
Sister stations KBVB, KFGO, KMJO, KRWK, KVOX, WDAY-FM
Webcast Listen Live!
Website http://www.bob95fm.com/
KBVB is also the abbreviation for the Belgian Football Association.

KBVB (95.1 FM, "Bob 95 FM") is a radio station broadcasting a country format. Licensed to Barnesville, Minnesota, it serves the Fargo-Moorhead metropolitan area. It first began broadcasting in 1980 under the call sign KDLM-FM at Detroit Lakes, Minnesota. The station is currently owned by James Ingstad's Radio Fargo-Moorhead, Inc.

[edit] History

95.1 began its life around 1980 as KDLM-FM on the 95.3 frequency licensed to Detroit Lakes, Minnesota. The station was purchased from Leighton Broadcasting in 1995 by MidStates Broadcasting, a division of OtterTail Power Company. At that time the studio was moved in with new sister-stations KFGO-AM/FM and KVOX-AM/FM. KDLM moved to the 95.1 frequency and underwent a format flip to alternative rock as "95X" under the call letter KFGX. This format was relitively short lived as the station transitioned to Adult Contemporary in 1997, then mainstream rock as "Rock 95" in 1998. MidStates Broadcasting was later bought out by James Ingstad in 1999.

Clear Channel Communications bought Ingstad's Fargo stations in 2000, and debuted River 95.1 debuted with an adult contemporary format. KRVI tweaked to its current AAA format in 2003, similar to that of co-owned KTCZ "Cities 97" in Minneapolis, Minnesota. After success with the AAA format on Cities 97 in Minneapolis, Clear Channel recreated format in Fargo and several other markets. These stations tend to draw in a large middle aged, well-educated audience which made them appealing to advertisers and profitable despite the fact that they may not have had large overall audiences. River 95.1 also annually aired Christmas music after Thanksgiving until Christmas Day.

On September 28, 2006, KRVI and the other Clear Channel stations in Fargo were sold back to James Ingstad, who lives in Fargo. He previously did not own KDAM, as didn't sign on until 2002. The sale was approved by the FCC on January 19, 2007.

Starting at midnight on March 8th, 2007, KRVI began stunting by repeating Tie Me Kangaroo Down, Sport by Rolf Harris continuously. On March 12, 2007, the station became KBVB "Bob 95 FM" competing with KVOX-FM "Froggy 99.9". BOB 95 FM air personalities include; Chris Hanson, John Austin, Jane Alexander, Collin Taylor, Steve Bakken and Zero.

[edit] Ad Spots

BOB is known in Fargo for their commercials; as they often parodize a popular song, such as adding words to the Chicken Dance, and at Christmas, re-writing "Jingle Bells". Their commercials also often feature the "Bob Puppets" that include a cowboy and 2 bobbers.

The current "Wheels On The Bus" parody commercial for BOB 95 has several different versions that feature groups of people from the Fargo-Moorhead area singing the jingle; including the West Fargo Fire Department.

"Chicken Dance"
"Jingle Bob" Nov-Dec 2007
original "Wheels On The Bus" parody commercial
current "Wheels On The Bus" parody commercial

[edit] External links