Jose Cuervo

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Jose Cuervo is a brand of tequila produced by Tequila Cuervo La Rojeña, S.A. de C.V. The Jose Cuervo Especial brand has the highest sales of any tequila brand in the world.[1]

Contents

[edit] History

In 1758, José Antonio de Cuervo received a land grant from the King of Spain in the Mexican state of Jalisco. He produced mezcal in a small factory on this land. His descendant, José María Guadalupe Cuervo, used the land to build a distillery for tequila production in 1795. The distillery was later named Fabrica La Rojeña. The tequila was exported to the United States for the first time in 1873. In 1900, José Cuervo Labastida decided to brand the tequila as Jose Cuervo. The company is now owned and run by heirs of the Cuervo family, the Beckmann family.[1]

[edit] Types

Traditional Tequilas
Platinum Silver: pure tequila, unaged
Reposado: Aged for 6 months
Añejo: Aged a minimum of 1 year
Jose Cuervo Black Medallion
Colección Privada de La Familia-Ultra Aged Añejo -The Private Family Reserve aged for at least three years. Very limited availability as only 1,000 cases a year are produced.

[edit] References

  1. ^ a b Cuervo brand at Diageo.com

Campollo, Octavio; Manuel D. Martnez; Juan Jose Valencia; Jorge Segura-Ortega (2001) "DRINKING PATTERNS AND BEVERAGE PREFERENCES OF LIVER CIRRHOSIS PATIENTS IN MEXICO." Substance Use & Misuse, 36(3: 387 - 398

Negrete, Juan Carlos (1976) "ALCOHOLISM IN LATIN AMERICA." Annals of the New York Academy of Sciences 273 (1): 9–23

[edit] External links

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