Jerry Mander

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Jerry Mander is an American activist best known for his 1977 book, Four Arguments for the Elimination of Television.

Mander worked in advertising for 15 years, including five as partner and president of Freeman, Mander & Gossage in San Francisco. Mander worked with the noted environmentalist, David Brower, managing the Sierra Club's advertising campaigns to prevent the construction of dams in the Grand Canyon, to establish Redwood National Park, and to stop the U.S. Supersonic Transport (SST) project. In 1971 he founded the first non-profit advertising agency in the United States, Public Interest Communications.

Mander is currently the director of the International Forum on Globalization, and the program director for Megatechnology and Globalization at the Foundation for Deep Ecology.

Notwithstanding its resemblance to the term "gerrymander", "Jerry Mander" is not a pseudonym; he was born to Harry and Eva Mander.

[edit] Bibliography

The Great International Paper Airplane Book, with George Dippel and Howard Gossage (1971) ISBN 0-671-21129-3
Four Arguments for the Elimination of Television (1977) ISBN 0-688-08274-2
In the Absence of the Sacred (1991) ISBN 0-87156-509-9
The Case Against the Global Economy And For a Turn Toward the Local, with Edward Goldsmith (1996) ISBN 0-87156-865-9.
Paradigm Wars: Indigenous Peoples' Resistance to Globalization, with Victoria Tauli-Corpuz (2006) ISBN 1-57805-132-0