It Pays to Watch!

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It Pays to Watch!

Genre	Money Saving Show
Presented by	Martin Lewis
Country of origin	United Kingdom
Production
Running time	30 Minutes
Broadcast
Original channel	Five
Original run	2008 – Present

It Pays to Watch! is a money saving show presented and written by money saving expert Martin Lewis. Ruth Liptrot co-presents. It airs on UK terestrial Channel Five. It is repeated on UK digital channel Fiver as an extended version on Sundays providing extra tips known as It pays to watch More!

[edit] Premise

The show aims to help save and make consumers money. Money saving tips have ranged from claiming back old bank charges , something Lewis has campaigned for, to completing surveys on the internet to make some extra cash. Lewis often states he wants consumers to take revenge on corparations to claim back money rightfully theres.

[edit] Format

The Show is made of 4 parts.

Challenge	There is normally a consumer challenge every week. Usually it relates to current Affairs. For example, the rising cost of fuel prices prompted a challenge for members of the audience to see how much they could reduce their bills by switching to a different company. This is on going throughout the show; the results are revealed at the end of the show.
Viewer Case Study	This Section shows a viewer who has been making money doing simple things or saving a substantial amount.
Celebrity Interview	Lewis interiews a celebrity and delves through their finances and offers money saving ideas. At the end he provides a figure he could save them if they followed his advice.(Apart from the first show where he indicated how much money they were throwing down the drain)
Money Saving News	This Section provides up-to-date bargains. It has featured the highest interest rate paying savings account, information about the on going legal battle bank charges and fuel prices.