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In computing, phishing is an attempt to criminally and fraudulently acquire sensitive information, such as usernames, passwords and credit card details, by masquerading as a trustworthy entity in an electronic communication. eBay, PayPal and online banks are common targets. Phishing is typically carried out by email or instant messaging, and often directs users to enter details at a website, although phone contact has also been used. Phishing is an example of social engineering techniques used to fool users. Attempts to deal with the growing number of reported phishing incidents include legislation, user training, public awareness, and technical measures. The first recorded mention of the term "phishing" is on the alt.online-service.America-online Usenet newsgroup on January 2, 1996, although the term may have appeared earlier in the print edition of the hacker magazine 2600. A phishing technique was described in detail as early as 1987, in a paper and presentation delivered to the International HP Users Group, Interex. The term phishing is a variant of fishing, probably influenced by phreaking, and alludes to the use of increasingly sophisticated baits used in the hope of a "catch" of financial information and passwords. The word may also be linked to leetspeak, in which ph is a common substitution for f.