InBev

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InBev
Type Public (Euronext: INB)
Founded 2004
Headquarters Flag of BelgiumLeuven, Belgium
Key people Peter Harf (Chairman of the board), Carlos Brito (CEO)
Industry Beverages
Products Beers, lagers and soft drinks
Revenue €13.3billion (2006)
Employees 86,000
Website http://www.inbev.com/

InBev (Euronext: INB, NYSE: ABV) is the second largest beer company in the industry.[1] While its core business is beer, InBev also has a strong presence in the soft drinks market in Latin America. It employs about 86,000 people and is headquartered in Leuven, Belgium.

InBev was created in 2004 when the Belgian company Interbrew and the Brazilian company AmBev merged, creating the world's largest brewer.[1]

InBev has operations in over 30 countries and sales in over 130 countries.[2] In 2006 it had a market capitalisation of €30.6 billion and net profit of €3.2 billion on sales of €13.3 billion.

Contents

[edit] Corporate governance

Stella Artois is the main beer brand of InBev
Stella Artois is the main beer brand of InBev[3]

Carlos Brito is the current Chief Executive Officer. Brito replaced John Brock at the end of 2005.[4] InBev's current Board of Directors include Allan Chapin, Carlos Alberto da Veiga Sicupira, Arnoud de Pret Roose de Calesberg, Jean-Luc Dehaene, Philippe de Spoelberch, Jorge Paulo Lemann, Roberto Moses Thompson Motta, Kees J. Storm, and Peter Harf (chairman of the Board).

[edit] History

InBev was created in 2004 from the merger of the Belgian company Interbrew and the Brazilian company AmBev.[5] Before the merger with Ambev, Interbrew was the third largest brewing company in the world by volume, Anheuser-Busch was the largest, followed by SABMiller in second place. Heineken International was in fourth place and AmBev was the world's fifth largest brewer.

[edit] Pre-merger companies

[edit] Interbrew

Main article: Interbrew

Interbrew's roots can be traced back to 1366 in Den Horen in Leuven when the Artois brewery was founded. In 1987 Artois, and the Walloon-based brewer Piedboeuf, came together to form Interbrew.[6] The move onto the international scene only happened when Interbrew acquired the Canadian beer brand Labatt. The transaction also included Labatt's assets, which included the Toronto Blue Jays baseball club, the Toronto Argonauts football club, and The Sports Network. The latter at the time was not much smaller than Interbrew, and since then the company had been considered a multinational with both Canadian and Belgian roots.

Some important Interbrew brands are Stella Artois, Boddingtons, Beck's, Staropramen, Jupiler, Leffe, Labatt, Hoegaarden and Bass.

[edit] AmBev

Main article: AmBev

AmBev was a Brazilian beer company formed by a merger in 1999 between the Brahma and Antarctica breweries. It had a dominant position in South America and the Caribbean.[7][8][9]

[edit] Inbev

InBev announced in 2005 and confirmed in 2006 that it would move the brewing of Hoegaarden to the Piedboeuf brewery in Jupille, which resulted in some protests.[10] In September 2007 however, it was announced that brewing would continue at the Hoegaarden Brewery in Hoegaarden.

On May 23, 2008, it was reported that InBev is preparing a US$46 billion offer for American brewing company Anheuser-Busch.[11] If successful, it would join two of world's four largest brewing companies (based on revenue).

[edit] Brands

Main article: InBev brands

InBev has over 200 beer brands produced and sold throughout the world.[12] The flagship brands are Stella Artois, Brahma, Beck's and Leffe.[13]

[edit] Price fixing

In December 2001 Interbrew, Danone (former owner of Kronenbourg, and two other smaller brewers) were fined €91m for operating a cartel in Belgium while four Luxembourg companies were fined €448,000 the same month.[14]

[edit] References

  1. ^ Interbrew buys AmBev and becomes world number one. Beverage Daily (2004-03-03). Retrieved on 2008-02-09.
  2. ^ http://www.inbev.com/press_releases/20050330.1.e.cfm
  3. ^ InBev
  4. ^ InBev Names New CEO. BRANDWEEK (2005-12-28). Retrieved on 2007-06-12.
  5. ^ Interbrew buys AmBev and becomes world number one
  6. ^ InBev
  7. ^ AmBev - Companhia de Bebidas das Américas
  8. ^ Stock symbol abv - Gstock Supercomputer - Free stock picks, stocks and stock market quotes
  9. ^ BBC NEWS | Americas | Alcoholic beer taster gets payout
  10. ^ Pierre Celis, Hoegaarden
  11. ^ InBev working on $46 bln Anheuser bid: source
  12. ^ InBev
  13. ^ InBev
  14. ^ "Heineken and Grolsch fined for price-fixing", The Guardian. Retrieved on 2007-08-01. 

[edit] See also

[edit] External links

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