Heroes 360 experience

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Heroes Evolutions is a digital extension of the NBC series Heroes that explores the Heroes universe. It was originally entitled Heroes 360 Experience but the name was changed for Season 2.[1]

Heroes Evolutions was activated on January 19, 2007,[2] the day when episode 12, "Godsend," was first aired in the United States. Viewers can investigate clues from the show on this official website, which incorporates aspects of an alternate reality game.

In an interview at the Wizard World in Los Angeles, co-executive producer and writer Jesse Alexander said that all the stories in the experience "connect with the show" and provide participants with real spoilers. He went on to say that this current version is a dry run for an even bigger experience in the works for next year.[3]

Heroes Evolutions has had 48 million page views as of March 22, 2007, plus over 27 million video downloads.[4] On May 14, 2007, the program was renewed for the second season.[5]

Contents

[edit] Channels of participation

  • Participants may call a special phone number for additional content, and also may use text messages to get updates, and clues to finding more content.
  • Participants may register their email addresses for additional interactive experiences, including emails 'from the characters'.
  • Additional information about the characters and storylines will be hidden on the website, and other websites have been established to expand the stories, including MySpace pages, and faked private sites.
  • Commentary from the cast will be added to the webisodes.
  • The phone number, 1-800-PRIMA-16, for the fictional company Primatech, where Mr. Bennet works in the show, was revealed in episode 12, "Godsend" when Bennet gives his business card to Mohinder Suresh, though Mr. Bennet's "access code" (written on the back of the card) was not. The real access code (as revealed in Hana's blog) is 42307#.
    • Trying this number will play a short advertisement for Nissan, then tell the caller that the extension is no longer active.
  • Participants can text message the word "APPLY" to cell number 46622 to receive text messages from Primatech.
    • This code was also revealed in episode 12, "Godsend", as a snipe on-screen.
    • Directions are given via text message to log onto the Primatech website and use the code "MT36" on the site (on the "Jobs" link). This leads the user to an application for employment at Primatech. At the bottom of the application are a series of questions that matched the questions asked for the original "Are you on the list?" test on the Heroes website.
    • The participant is also directed to reply to the text message with just the word "Y"; they then receive the message "You'll be hearing from me again soon. We have a lot to do together."

A wireless application protocol (WAP) website (http://www.primatechpaper.com/wap) has been launched to access special Heroes-related content by mobile phone. In addition, a special "two screen" application will be provided to simulate a real-time event.[2] The Heroes 360 Experience is sponsored by Nissan, who previously sponsored NBC's online-only reality talent competition Star Tomorrow and a free iTunes download of the pilot episode of Heroes.[6]

  • The Primatech Paper website instructs a participant to text the word "PAPER" to number 46622; the participant receives a link to the WAP site http://www.primatechpaper.com/wap
    • The home WAP site is the cell phone equivalent of the main Primatech Paper website; however, the Careers section prompts a participant for their name and cell phone number, whereas the main website prompts for the code mentioned above. Prior to the episode on February 12, 2007 (Run!) when a user submitted their information, they would be redirected to a new WAP page which read "Trying to crack into this thing. Give me about a week. I'll let you know what to do."[7] After the 19th, the site reads: "Plan A has gone into effect. Let's get together to observe. Go to www.samantha48616e61.com at 9:00 PM on Monday, 2/26/07."

[edit] Hana Gitelman's e-mails

  • On January 30, 2007, participants were sent an email which gave instructions to search for a hidden RNA symbol in the About page logo of Primatech.com, which would lead to a log-in field. Instructions were to log in as "bennet" with the password "claire," which led to a page titled "Assignment Tracker, Group C3," with a listing of four nameless files. The email also revealed the password for the first file, C001. Subsequent emails on February 5, 2007 and a text message on February 12, 2007 contained further passwords.
  • On February 26, 2007, participants were emailed by Hana Gitelman to go to website http://www.samantha48616e61.com which has a lead to the website http://www.nbc.com/Heroes/2screen for the Online Heroes Experience. Here, users were asked to participate in a survey asking if they could edit images, if they were good puzzle solvers, or if they were inexperienced but wanted to help Hana out. These results were posted on February 27, which users viewed after getting another email from Hana requesting they visit the site again.
  • On March 7, 2007, participants received an email by Hana Gitelman asking "Did you find me on MySpace yet? Samantha48616e61"
    • The "48616e61" in the URL and email from Hana Gitelman is hexadecimal code. When translated to ASCII, it reads "Hana" (minus the quotes).
  • On March 12, 2007, participants received an email by Hana Gitelman, which said, "I'm chasing down a new lead that I got from an unlikely source." It then directed readers to her website.
    • On the site, she referenced a message she received from Mr. Bennet, which indicated his change of heart on employment, and that, "I need your help to shut it all down. This file should put you on the right path: SEA:V5J1K2/P/L"
  • On March 27, 2007, participants received an email by Hana Gitelman, which speaks about a scientist who plucks favorable genes from one plant species and inserts them into another, directing readers to Activating Evolution. It also tells about new voice mails in her website.
  • On April 2, 2007, Hana updated her blog that informs readers "We're about to have some fun" and "wait for directions on 4.09." This update was also referenced in a press release that NBC released. In it, NBC stated that "Starting April 9th, Hana, the former Mossad operative who can "hear" the Internet, will enlist fans to help with her plans to thwart Linderman's plots. The top-secret online activity will actually interact with the on-air story and will pay off in the April 23, 2007 episode, when "Heroes" returns to the NBC lineup. The all-inclusive experience is designed for both fans who have followed the digital storylines from the beginning and for users that are just now joining Hana's cause." [8]
  • On April 9, 2007, Hana updated her blog to inform readers that the Petrelli election has been rigged and Hana needs help to recover three passwords to hack into the voting system. The first code was discovered to be "CLSx172".[9] The second code was discovered to be "Lac Long Quan."[10] and the final code is "2007:0db8:85a3:08d3:1319:8a3e:0270:7234"[11][12]
  • On April 10, 2007, Hana updated her site to reveal a "secret file" from the NSA which details the events in the War Buddies series of graphic novels.
  • On April 13, 2007, a text was sent, informing players that Hana had updated her blog, and needed everyone to read it before Monday. The update informed readers that the City of New York was preparing to run tests on their electronic voting system in each of the five boroughs. Concurrently, Linderman's computer programmers would run tests to fix the race, in such a manner as to not raise suspicion. Hana informed her readers that, "I need everyone here, each day, to reverse the manipulated votes in order to expose the flaws in their system and shut them down."
  • On April 16, 2007, Hana updated her site. She opened up a portal in which a mini game appears where the player must clean out the votes entitled "Candidate02" to clear the corrupted votes within 60 seconds. Hana also posted two videos, one with herself stating that she needs viewers help in stopping Linderman, and the other video contains a video conference between three people discussing the voting scam. This event will last five days with April 16 being the first day. Hana updated her site again a few hours after the first update to post the second part to the Video Conference video and to state that Day 2 will start at 9AM on the following morning. This has continued in much the same fashion, as of April 20,2007.
  • On April 23, 2007, Hana sent a text message which directed players to go to http://votepetrelli.com/.
  • On May 2, 2007, Hana sent an email to participants asking them to voice their opinion on how to get the word out that Petrelli is under Linderman's influence.
  • On May 7, 2007, Hana posted/emailed that she was getting together with Parkman, Bennet and Ted Sprague again and that she didn't fully trust Bennet and might put a bullet in his head for what he did to her in Africa
  • On August 6, 2007, Hana sent out her first email since Season 1 ended. It directed participants to a post on her site with an article from Central America and asked participants to translate it.
  • On August 20, 2007, Hana sent out her second email since Season 1 ended. It directed participants to a post on her site with an article from Panama Canal Zone and asked participants to translate it.
  • On October 02, 2007, Hana sent out her first email since Season 2 began. It mentioned Noah Bennet and led to her website, which had a clue to lead to the Corinthian Casinos games page. Once there, a chat between Hana and Micah proceeds.
  • On November 24, 2007, Hana sent out two messages related to the Shanti virus.
  • On January 18, 2008, Hana sent out a message directing players to her site. A puzzle must then be solved.

[edit] Hiro's blog entries

On March 12, 2007 on Hiro's Blog, Hiro posted an entry seemingly from the future.

  • The entry is a coded message. When the hidden text is read, the blog entry gives the proper email of Kaiton@primatechpaper.com.[13][14]

On March 29, 2007, Hiro updated his blog again with an encoded binary puzzle.[15]

  • The puzzle was solved on April 1, 2007. The answer to the puzzle gives the email address DLH@primatechpaper.com. [16][17][18]

On April 20, 2007, Hiro updated his blog with a word puzzle. [19]

  • The puzzle was solved later that day. Down the right side of the word puzzle, a hidden message says "Get Isaac-san".[20][21]

On April 23, 2007 Hiro posted a new blog title "Final Message". [22]

  • This puzzle was solved on April 24, 2007. The solution gives the email address of charliea@primatechpaper.com.[23]

On May 2, 2007 all messages posted from the future were gone.

Hiro's blog now advertises the upcoming ability for users to post their own international blogs using a revolutionary software from the "Yamagato" company

[edit] Primatech Paper website

From the front page, select "About Us". Then click on the company logo. When prompted for a username and password, enter the username "bennet" and the password "claire".

Assignment Tracker Group C3
Filename Password Subject Name Password revealed
C3001 HGghx11a Hana Gitelman (codename: Wireless) via January 30, 2007 text message and email
C3002 MPggtn75x Matt Parkman (identity revealed within biography of subject C003) via February 12, 2007 text message and email
C3003 TSntz14b Ted Sprague via February 5, 2007 text message and email
C3004 GGeh81zu Gabriel Gray (Alias: Sylar) Hidden in the biography of the first subject, C3001.

The username for all 4 files is "bennet"

[edit] Corinthian Casino website

On February 19, 2007 text messages were sent out to announce the Corinthian Casino website. Three games are available for play: Blackjack, Slot machine, and Poker. Attaining a balance of at least $325,000 via the online games lead to the Titan Club membership form.

Members of the Titan Club were sent a message directing them to the Corinthian mobile site. At the mobile site, there was an invitation to "Mr. Linderman's world-famous archive of antiquities and modern art" which could be found at: www.corinthianlasvegas.com/vip_admittance.shtml with "sword" as the password, which is no longer the password. Seven images were available for viewing, including paintings by Isaac Mendez, a Japanese tapestry depicting Takezo Kensei, and a photo of Takezo Kensei's sword (the sword that Hiro Nakamura has stolen).

On March 16, 2007 an e-mail was sent from Corinthian Casino with the subject "New Archive Images." The e-mail announced that new images were available in the archive. However, "due to recent events", recipients would need go to the Casino Website and play the casino's free games again in order to gain access. Once a certain balance is reached (it is higher this time around) the updated password "Vietnam" is given to access the members-only area.

On March 27, 2007 an e-mail was sent from Corinthian Casino with the subject "New Art". The password was still "Vietnam". Linderman's archive of images consisted of 14 images.

On April 3, 2007 an e-mail was sent from Corinthian Casino with the subject "More New Art". The password was still "Vietnam". Linderman's archive of images consisted of 20 images.

On April 10, 2007 Linderman's archive of images consisted of 23 images. The image of Nathan Petrelli entitled "The President Stands Alone" had been modified to include a binary code along the top and three small rectangles in the lower left corner. The binary code translates to "Congratulations you have found a very important piece of information: 2007:0db8:85a3:08d3:1319:8a3e:0270:7234"[24]

On April 23, 2007 Linderman's archive of images consisted of 28 images. The password was still "Vietnam". "The President Stands Alone" still retained it's binary message. By April 24, 2007 the binary message had been removed.

On May 15, 2007 Linderman's archive of images consisted of 33 images. The Corinthian Casino domain name also appeared in the 33rd issue of the Heroes graphic novel.

On October 1, 2007 After clicking on the play games button for the Titans club, a IM conversation between Hana and Micah would begin to play. In the messages Hana references the Yamagato Fellowship and a video from her blog. A second conversation appeared on October 8, in which Hana and Micah discuss the death of Micah's father. A third chat appeared on October 15, in which Hana and Micah discuss the Corinthian's destruction, and the secrets hiding in the rubble.

On October 22, 2007, and email from wireless directed that you visit the Corinthian website yet again.

"Sometimes, it's personal. Daniel Linderman may be gone but he left behind a treasure trove of secrets. If only we had a full set of keys. May need your help going forward. Join me at www.corinthianlasvegas.com to discover new things and get some answers to old ones. " On the website there was a new discussion, leading you to the Linderman gallery with new images. The password was changed to "Twelfth".

Upon entering the password, Micah and Hana discuss the location of the Gitelman family tree. Searching for the "Gitelman Family Tree" reveals the family tree itself, with a question mark listed for a maternal grandparent. Another clue reads "Refer to RD Monastery in manuscripts." In the manuscripts section of the website, searching for "RD Monastery" reveals a letter in Spanish. The letter discusses a person named "Mr. Ruecker". An additional note reads "still snooping".

On November 1, the still snooping note changed to a note that said "Refer to SA Diaspora in contemporary art." This brings you to a childs picture of a cattle drive that when you click on it shows the symbol in the sky. Another note says to refer to "Democratize knowledge" in contemporary art which brings you to a picture of a book cover with the words "Nuestro Futuro". The next note tells you to refer to "Digifuture" in Asian art. This brings you to a map of the Indian subcontinent. This newest note reads, "All available additional info see: user name: Linderman pasword: RDghxiia"

[edit] Nathan's website

  • On April 23, 2007, Nathan's Congressional campaign website was activated.
  • On May 14, 2007, the site was "hacked" with the message "Don't trust the results. This man is a puppet. The election is being rigged! - Wireless" in all caps.
  • By May 16th the message has been removed
  • Also on May 14, 2007, a recorded message was broadcast to all the telephone numbers entered on Primatech's job application page. Nathan asked people to vote for him and visit the website.
  • On May 22, 2007, site's homepage was updated, thanking voters. There is also a copy of Nathan Petrelli's victory speech.
  • As of September 24, 2007, the site featured a note from Nathan announcing his resignation from congress.

[edit] References

  1. ^ Heroes Evolution. NBC Universal Media Village (2007-10-01). Retrieved on 2007-10-01.
  2. ^ a b NBC Universal Media Village (2007-01-19). "NBC gives 'Heroes' audience a 360 degree experience beginning on January 22". Press release. Retrieved on 2007-01-22.
  3. ^ Comic Book Resources - CBR News - The Comic Reel
  4. ^ NBC.Com delivers with 'Heroes360': 48 million page views and over 27 million video streams in just eight weeks. The Futon Critic. NBC (2007-03-22). Retrieved on 2007-03-22.
  5. ^ NBC Universal Media Village (2007-05-14). "NBC Digital Entertainment announced second season of cutting-edge interactive entertainment". Press release. Retrieved on 2007-05-14.
  6. ^ Davis, Wendy (2007-01-22). NBC Takes 'Heroes' To Web. Media Post Publications. Retrieved on 2007-01-22.
  7. ^ Heroes 'hidden' WAP site (2007-01-22). Retrieved on 2007-01-23.
  8. ^ NBC.COM LISTENS TO USERS WITH SITE CONTENT UPDATES WITH POPULAR QUOTE GAME FROM 'THE OFFICE,' AND ADDS NEW FEATURES TO '30 ROCK' AND 'HEROES'
  9. ^ View topic - [HEROES][TRAILHEAD] Heroes 360
  10. ^ Hana's Blog - samantha48616e61.com - 9th Wonders Boards
  11. ^ View topic - [HEROES][TRAILHEAD] Heroes 360
  12. ^ Hana's Blog - samantha48616e61.com - 9th Wonders Boards
  13. ^ Board Message
  14. ^ Crossword Puzzle - 9th Wonders Boards
  15. ^ Hiro's Blog: To Flower
  16. ^ Crossword Puzzle - 9th Wonders Boards
  17. ^ View topic - [HEROES][TRAILHEAD] Heroes 360
  18. ^ Heroes-Clues: New puzzle at Hiro's Blog - SOLVED!
  19. ^ Hiro's Blog: For Fun
  20. ^ Crossword Puzzle - 9th Wonders Boards
  21. ^ Image:Hiro ForFun XWordPuzzle.PNG - Heroes Wiki
  22. ^ Hiro's Blog: Final Message
  23. ^ http://heroesarg.blogspot.com/2007/04/hiros-final-message.html
  24. ^ View topic - [HEROES][TRAILHEAD] Heroes 360

[edit] External links

[edit] Official Heroes Evolutions tie-in sites

[edit] Show tie-ins

[edit] Blogs

[edit] Fan-created Heroes Evolutions tracking sites

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