HB Ice Cream

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HB Ice Cream (previously an acronym for both Hughes Brothers and Hazelbrook Farm) is an ice cream brand in Ireland and is part of the Unilever Group's Heartbrand ice cream brand.

It offers most of the Heartbrand's ice cream range, as well as some products designed exclusively for the Irish market, including the Hazelbrook Farm range of "blocks" of ice-cream.

In Northern Ireland, both HB and Wall's ice-cream (the UK variant of the Heartbrand) are available, and in recent years have been promoted together as HB Wall's.

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The company was founded in 1926, as Hughes Brothers, by James, George, and William Hughes at Hazelbrook Farm in Rathfarnham, Dublin. The company was sold to W. R. Grace in 1964 and on to Unilever in 1973.

In 2005, the HB Ice Cream plant in Rathfarnham was closed with the loss of 180 jobs. Production of HB Ice Cream's local Irish brands is now outsourced to Lakeland Dairies, in Killeshandra, County Cavan.

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