Guaraná Jesus

From Wikipedia, the free encyclopedia

Bottle of Guaraná Jesus
Bottle of Guaraná Jesus

Guaraná Jesus is a Brazilian soft drink produced by Eduardo Lago, a Coca-Cola bottler based in São Luís.[1] The drink is popular within the region, reportedly outselling Coca-Cola[2], and is made from extracts of the guarana plant, which contains caffeine (sometimes called "guaranine"), theophylline, and theobromine. Lago has noted that "Every Brazilian knows that guarana is a stimulant and that means it stimulates everything"[1]. The drink is named for Jesus Norberto Gomes, the druggist who formulated the drink in 1920. The drink has a pink color, a cinnamon aroma and a very sweet taste, and is marketed with the slogan "the pink dream".[3] The drink is now a brand owned by the Coca-Cola Company.

Guaraná Jesus on the rocks with lime
Guaraná Jesus on the rocks with lime

[edit] Notes and references

  1. ^ a b "Guarana's potent reputation makes consumers drink it up"; Matt Moffett and Nikhil Deogun, The Wall Street Journal, reprinted by South Coast Today, 7-11-1999
  2. ^ Bellos, Alex. "Welcome to a strange new world", The Observer, Sunday December 12 2004. 
  3. ^ Destination - Cities - São Luís. Brazilian Tourism Portal. Retrieved on 2006-10-16.
 This drink-related article is a stub. You can help Wikipedia by expanding it.
 This Brazil-related article is a stub. You can help Wikipedia by expanding it.
Languages