Got Mercury?

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California sign warning about the risks from mercury-containing fish.
California sign warning about the risks from mercury-containing fish.

Got Mercury? is a public awareness campaign about mercury levels in seafood. It is sponsored by the Sea Turtle Restoration Project (STRP) and its parent organization, the Turtle Island Restoration Project (TIRP). The name of the campaign is reflective of the successful Got Milk? advertising campaign.

Contents

[edit] History

STRP was founded in 1989 with the mission to to protect endangered sea turtles "in ways that make cultural and economic sense" to communities that share the habitats with sea turtles.[1] Originally an affiliate organization of the Earth Island Institute, an incubator of environmental pressure groups, STRP broke off from its parent in 1999 and was re-incorporated as the Turtle Island Restoration Network (TIRN), a non-profit organization incorporated in the state of California with operations in that state as well as Texas, Costa Rica and Papua New Guinea.[2]

Although STRP was founded to protect sea turtles in their natural habitats, the organization began the Got Mercury? campaign in 2002.[3] The campaign advocates that supermarkets and restaurants post warning signs about mercury contamination in seafood, require them to regularly screen seafood for levels of mercury under one part per million and that species that contain the "highest levels of mercury" should be removed from the shelves. In 2004, the organization created an online mercury seafood calculator, one that was mimicked by the free market Center for Consumer Freedom not long thereafter.[4]

In addition to the Got Mercury? campaign, TIRP is also responsible for the operation of the Salmon Protection and Watershed Network (SPAWN).[5]

[edit] Press

On March 17, 2008, Got Mercury? issued a report entitled, Mercury in Seafood: No Fair Warning, which claimed the following:

Seafood purveyors and public health officials are failing to provide health-minded seafood lovers with fair warning about the dangers of eating mercury-contaminated seafood. The solutions are simple: require mercury testing and ban products that exceed safe standards while requiring signage and labeling.[6]

The report used a New York Times story concerning sushi and mercury.[7] The report had been previously refuted by Time, Slate and the Center for Independent Media.[8][9] The original publisher also responded to the controversy.[10]

In turn, the National Fisheries Institute issued a press advisory shortly following the release of the study urging reporters to disregard the study on the basis that it might cause serious public harm by leading individuals, including mothers and children, to consume less fish and lose the benefits from Omega-3 fatty acids that can be critical to early childhood development.[11]

[edit] Funding

Since 1999, the Turtle Island Restoration Network has received $93,000 from The Foundation for Deep Ecology, an organization founded by fashion executive Douglas Tompkins.[12]

[edit] See also

[edit] References

  1. ^ STRP Mission. Sea Turtle Restoration Project. Retrieved on 2008-03-30.
  2. ^ About Us. Sea Turtle Restoration Project. Retrieved on 2008-03-30.
  3. ^ GotMercury.Org. Sea Turtle Restoration Project. Retrieved on 2008-03-30.
  4. ^ Got Mercury? Online Calculator Helps Seafood Consumers Gauge Mercury Intake. Common Dreams (March 9, 2004). Retrieved on 2008-03-30.
  5. ^ About SPAWN. Salmon Protection and Watershed Network. Retrieved on 2008-03-30.
  6. ^ New Report – Mercury in Seafood: No Fair Warning. GotMercury.org (March 17, 2008). Retrieved on 2008-03-30.
  7. ^ "Got Mercury Confusion? You’re Not Alone", The Center for Consumer Freedom, March 6, 2008. Retrieved on 2008-03-30. 
  8. ^ Song, Sora. "The Danger of Not Eating Tuna", Time, January 24, 2008. Retrieved on 2008-03-31. 
  9. ^ Shafer, Jack. "The Times' Fishy Story", January 25, 2008. Retrieved on 2008-03-31. 
  10. ^ "The Doctors Are In. The Jury Is Out", New York Times, February 17, 2008. Retrieved on 2008-03-31. 
  11. ^ "Enviro-Lobbyists Push Prop65 Scare Story, Encourage Seafood-Deficient Diet", National Fisheries Institute, March 27, 2008. Retrieved on 2008-03-30. 
  12. ^ Maslar, Philip J.; David Hogberg. Deep Ecology, Depthless Thinking. Capital Research Center. Retrieved on 2008-03-31.

[edit] External links