George F. "Buddy" Sasser

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Former Big South Conference Commissioner (1989-1996), George Sasser was responsible for increasing membership, gaining automatic bids to the NCAA Basketball Tournament and adding basketball television exposure for the League. The Commissioner’s Cup award, which goes to the institution with the best overall athletic performance for that year, was renamed The Sasser Cup in his honor.

Sasser was inducted, along with three other Coastal Carolina University athletic administrators and student athletes, in the inaugural class of the Big South Conference Hall of Fame.

Born in Conway, South Carolina, Sasser served as athletic director and head football coach at Conway High School from 1963 to 1970, leading the Tigers to a 66-17-5 record. He was assistant football coach and assistant athletic director at Appalachian State University from 1972 until 1977, and was athletic director and head football coach from 1977 until 1982 at Wofford College. He served as Coastal Carolina University’s Director of Athletics from 1986-1989 and again from 1996-1999.