Gameswizards

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Gameswizards
Type Public
Founded January, 1990
Headquarters Unknown
Industry Video games
Products Software
Computer Hardware
Game Consoles
Computer Games
Website www.gameswizards.com

Gameswizards, previously known as The Games Wizards, is an Australian Retailer which sells Computer Software, Hardware and Video Game Products. The company was established in Australia in January, 1990. There are currently 25 Games Wizards stores across Australia.

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[edit] Slogan

The jingle used in Gameswizards old adds "There's no limit at the Gameswizards" is well recognised by the general public.

[edit] GAME Acquisition

On September 19 2006 The GAME Group PLC, Europe's largest retailer of computer and video games, acquired Gameswizards. According to The Game Group PLC Website, this acquisition will provide Gameswizards with an established business and a low cost entry into the Computer and Video Game market. They will also be providing Gameswizards with financial resources and expertise for a controlled store rollout, which will incorporate a consumer offer from GAME. All Gameswizards stores made the change over to GAME before the end of April 2007.

[edit] Policies

GAME Australia operates a loyalty card scheme its customers, which gives points towards a gift voucher that the customer can spend in store. 10 points is given for every dollar spent. This card is free to sign up for.

People can also trade in their old games so that they can save money on new games. From time to time, GAME Australia also offers a $2 deal, in which you can trade in 4 games to buy a new one for $2. The company also runs a "Deal of the Week" scheme, which offers incredible savings on new release games.

GAME is rapidly building a great reputation as "the" place if you wish to trade in your old games and consoles. They frequently have great offers on new release products and hardware. One example of this is a recent trade-in campaign they ran "Trade in your PS2 or Xbox console & 10 games and receive a PS3 for $499 a saving of $500.

There trade system, value for money and competitive offers put GAME on the fast track to overtaking EB games.

[edit] Reputation

Although not as well known as their competition, Gameswizards (or GAME Australia) is slowly building respect from gamers and non gamers alike for its excellent service.