Franklin Mieuli

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Franklin Mieuli
Born September 14, 1920 (1920-09-14) (age 87)
Flag of California San Jose, California
Occupation Owner of Golden State Warriors, co-owner of San Francisco 49ers

Franklin Mieuli (age 87), is best known as the former primary owner of the Golden State Warriors from 1962-1985.

Mieuli was a minority shareholder of both the San Francisco Giants and the San Francisco 49ers prior to the Warriors arrival in the Bay Area in 1962. In a joint venture with Diners Club corporation, Mieuli helped put together a group of local investors to lure the Warriors out of Philadelphia.[1]

[edit] Early years

In the early 1950s, Mieuli had been the local promotions man for Burgermeister Beer ("Burgie"). His association with the 49ers led him to land the team's star fullback, Joe "The Jet" Perry, on his own sports and music radio program, "Both Sides Of The Record," sponsored by Burgie, on R&B-formatted KWBR (1310 AM; later known as KDIA) beginning in 1954.

Mieuli also produced the 49ers radio broadcasts on KSFO beginning in the 1950s, and produced the first televised 49ers game in 1954. He subsequently produced Giants radio broadcasts upon the baseball team's arrival in San Francisco in 1958.

Mieuli was influential in the hiring of sportscaster Bill King, who initially served as the third man in the Giants broadcast booth in 1958, behind Russ Hodges and Lon Simmons. Upon Mieuli's purchase of the Warriors in 1962, King left Giants radio to become play-by-play voice of the transplanted NBA team.

In 1956, Mieuli purchased five reel-to-reel audiotape duplicators from Ampex for use in distributing sports and music programming to radio stations. The venture led him to create Hi*Speed Duplicating Company, the first business of its kind in Northern California. In 1960, Mieuli produced national radio coverage of the VIII Winter Olympic Games at Squaw Valley. His firm, Franklin Mieuli & Associates, also produced broadcasts for the Oakland Raiders and Oakland Athletics at various times.

On January 8, 1958, Mieuli was granted a construction permit for a new FM radio station in San Francisco, which went on the air on Thursday, December 10, 1959, as KPUP (106.9 FM; the station is currently the latest version of KFRC). Reflecting Mieuli's love for the style of music, KPUP programmed a Jazz music format, drawing from the rich variety of artists and recordings that were popular at the time, as well as Mieuli's friendship with Saul Zaentz of Fantasy Records. (The San Francisco Giants' 1962 season highlights, narrated by Russ Hodges and Lon Simmons and produced by Mieuli, were released on a long-playing record by Fantasy, catalog number GB-1962.)

KPUP's call letters were changed to the jazzier-sounding KHIP in July 1960. In order to help finance his purchase of the Warriors, Mieuli sold KHIP to Leon Crosby in June 1962 for $146,000; Crosby renamed the station KMPX.

[edit] Current Ventures

Today, Mieuli retains a 5% share of the 49ers, an investment that dates back to 1954. A colorful figure, he is known best for his trademark deerstalker cap and scruffy beard. In addition to his role with Franklin Mieuli & Associates, which handles broadcast engineering for thirty pro and college sports teams, he is an active member of the San Francisco chapter of Broadcast Legends, and was inducted into the National Television Academy/Northern California Chapter's Gold Circle in 2006, honoring him for his significant contributions to local television during a career spanning more than fifty years.

In 2007, Mieuli was inducted into the Bay Area Radio Hall of Fame as a member of the second class to be honored. He was the recipient of five Super Bowl rings as a part-owner of the 49ers, as well as one NBA Championship trophy as the owner of the Warriors.

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