Evia Oyj

From Wikipedia, the free encyclopedia

For other uses, see Evia.
Evia Oyj
Type Public – Oyj
(OMX: EVI1V)
Founded Finland (1955) as Markkinointi Viherjuuri,
since 2001 Evia Oyj
Headquarters Helsinki, Finland
Key people Jari Torvelainen, CEO
Industry Media
Products Marketing communication
Revenue ▼ €10.7 million (2006)[1]
Website www.evia.fi

Evia Oyj (OMX: EVI1V) is one of the largest Finnish marketing communication agencies, founded 1955 and known as Markkinointi Viherjuuri before 2001 name change to Evia Oyj.

Contents

[edit] History

Evia Oyj was founded in 1955 and was named Markkinointi Viherjuuri by its founder Matti Viherjuuri. From 1955 to 1989 Markkinointi Viherjuuri was private company (Oy), and after 1989 public company (Oyj) and was listed in OMX (formerly Helsingin Pörssi) OTC-list.

In 2001 Markkinointi Viherjuuri announced new name for company, Evia Oyj to reflect the parent companies role better. Evia was formed from two separate parts: E meaning of digital communications and latin word via meaning of road.

November 18, 2002 Evia concluded personnel negotiations where three people was dismissed, two people was laid off for the time being and four persons as of April 1, 2003. After this Evia had another personnel negotiations in August 26, 2003 when concluded that 36 employees will set to fixed-term layoff for three months.

August 31, 2004 Evia gave profit warning, and positive profit warning in January 20, 2006.

June 28, 2005 CEO Mika Sario resigned, and new CEO Jari Torvelainen started August 1, 2005.

[edit] Services

Evia Offers advertisement, marketing and communication services: direct marketing and digital communication services, brand management and design management. Evia have average of 90 employees.

[edit] International cooperatives

Evia is cooperative of global Edelman, which have 46 own agencies and over 50 cooperative agencies all over the world. With cooperative contacts Evia do global projects like medical company communications and Shell oil company brand communication.

[edit] Awards

  • Outdoor campaign made for Sony BRAVIA was selected January 2006 in London as JCDecaux Group December 2005 best Innovate-Campaign in whole world.[2]
  • Toyota, which is Evia's marketing customer, won total of six awards in Loyalty Awards 2006.
  • Evia Stenfors-campaign won Best Viral Campaign title in Finnish media Grand One 2007 gala.[3]

[edit] References

  1. ^ Evia Annual Report 2006 (English)
  2. ^ Sony Bravia was awarded by JCDecaux Group (HTML) (english). JCDecaux. Retrieved on 2007-04-30.
  3. ^ Grand One 2007 (HTML) (Finnish). RE. Retrieved on 2007-04-30.

[edit] External links

Languages