Etos
From Wikipedia, the free encyclopedia
Etos is an abbreviation for the Dutch words: Eendracht, Toewijding, Overleg and Samenwerking (Unity, Devotion, Consultation and Cooperation).
Etos B.V. was founded in 1918 by Philips with the mission to create a grocery and drugstore where Philips employees could benefit from lower priced products than the average stores.
Etos had a bakery and even fuel pumps, in 1931 the stores went private as Etos.
In 1973 Etos was bought by Ahold and reformed the grocery stores to the Albert Heijn formula. The drug stores went on as Etos.
An Etos store is composed by four elements Earth (health, from vitamins to medicines), Water (bodycare, from shampoo to toothpaste), Fire (beauty, cosmetics, fragrance, face care) and Air (presents).
Etos has 440 stores in the Netherlands and a dozen stores in Sweden. One half of the Etos stores operate as a franchise.
