DiGiorno
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DiGiorno (Delissio in Canada) is a frozen pizza brand owned by Kraft Foods. DiGiorno's website says the brand has been around for "over ten years" and Kraft's website says that it was available nationally in 1996. The brand's slogan is "It's not delivery. It's DiGiorno [or Delissio]!" Sports personality Dick Vitale is the primary pitchman, and has appeared in TV commercials for the pizza. The pizza has a rising crust. [1]
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