Demzilla

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Demzilla was a database that was rolled out by the Democratic Party before the 2004 election. The goal of the massive database was to aggregate and analyze voter and public information data in order to target democratic voters as part of their national GOTV effort as well as fund raising campaigns. This data was also available to Senatorial and Congressional candidates as well as other party members. The Republican Party had a similar project, the Voter Vault.

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