Dan Ariely
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Dan Ariely is the Alfred P. Sloan Professor of Behavioral Economics at MIT Sloan School of Management. He also holds an appointment at the MIT Media Lab where he is the head of the eRationality research group. Although he is a professor of marketing with no training in economics, he is considered to be one of the leading behavioral economists. Currently, Ariely is serving as a Visiting Professor at the Duke University, Fuqua School of Business where he is teaching a course based upon his findings in Predictably Irrational.
Dan Ariely grew up in Israel after birth in New York. He served in the Israeli army and when 18 suffered third-degree burns over 70 percent of his body from an accidental magnesium flare explosion during training.[1]
Ariely recovered and went on to graduate from Tel Aviv University and received a Ph.D. and M.A. in cognitive psychology from the University of North Carolina at Chapel Hill, and a Ph.D. in business from Duke University. His research focuses on discovering and measuring how people make decisions. He models the human decision making process and in particular the irrational decisions that we all make every day.
Ariely is the author of the book, Predictably Irrational: The Hidden Forces That Shape Our Decisions, which was published on February 19, 2008 by HarperCollins. When asked whether reading Predictably Irrational and understanding one's irrational behaviors could make a person's life worse (such as by defeating the benefits of a placebo), Ariely responded that there could be a short term cost, but that there would also likely be longterm benefits, and that reading his book would not make your life worse off.[2]
Contents |
[edit] Seeing Sets
[edit] Selected publications
- Try it, you'll like it: The influence of expectation, consumption, and revelation on preferences for beer
- Dishonesty in Everyday Life and Its Policy Implications
- Placebo Effects of Marketing Actions: Consumers May Get What They Pay For
- Tom Sawyer and the Construction of Value
- Effort for Payment: A Tale of Two markets
- Procrastination, Deadlines, and Performance: Self-Control by Precommitment
- Seeing sets: Representation by Statistical Properties
- Controlling the Information Flow: Effects on Consumers' Decision Making and Preferences
- Coherent Arbitariness: Stable demand curves without stable preferences
- Combining experiences over time: the effects of duration, intensity changes and on-line measurements on retrospective pain evaluations
- Please see all publications
[edit] External links
- Predictably Irrational: The Hidden Forces That Shape Our Decisions - Official Website
- Ariely's MIT Home Page
- Keynote speech given at Neural Information Processing Systems 2006
- Article about Ariely in CIO Magazine
- ABC Radio National interview transcript, 30 March 2008
- Lecture (audio and slides) - Common Mistakes in Daily Decisions - delivered at the LSE
- Dan Ariely’s home page at Learn From My Life. Links to his books, articles, videos, podcasts, media news references
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[edit] References
- ^ Author Dan Ariely puts rationality to the test - The Boston Globe
- ^ "Predictably Irrational Is an Irresistible Look at Our Not-So-Rational Foibles" Derek Tokaz, The Commentator, Feb. 28, 2008, http://www.law.nyu.edu/studentorgs/commentator/past_issues/commentator_20080228.pdf
