Curious (fragrance)

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Curious
Curious
Fragrance by Britney Spears
Description Women's fragrance
Released September 2004
Label Elizabeth Arden
Tagline Do you dare?
Followed by Fantasy
URL Curious Britney Spears


Curious is a women's fragrance from Elizabeth Arden, and is the first perfume to be endorsed by Britney Spears, preceding "Fantasy." Spears reportedly earned $52 million from the endorsement.

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[edit] Information

Curious was released in September 2004, and was very successful internationally. It was the number one fragrance of 2004 in department stores, and in 2005, "Curious" was honored by the Fragrance Foundation as Best Women's Fragrance. She has sold over 570 million bottles of this fragrance world wide and it is her most successful perfume.

The fragrance is a white floral scent. Its notes are Louisiana magnolia, golden Anjou pear, lotus flower, tuberose, star jasmine, pink cyclamen, vanilla-infused musk, sandalwood and blonde woods.[1]

[edit] Advertisements

The TV advertisement for Curious was built on a stage set instead of in an actual hotel. Actor Eric Winter plays Spears' love interest in the TV commercial.

It starts off with Winter and Spears noticing each other before they go in their neighboring hotel rooms. Then, they are shown thinking about each other with Spears walking towards the door to Winter's hotel room. Then fantasies of Spears and the latter are shown mixed with things like a cartoon, a flower and a rodeo. It ends with Spears gazing at the camera.

[edit] Products

"Curious" is an eau de parfum, and is available in 50 and 100 mL bottles. The bottle is light blue in colour, and is accented with two dangling pink hearts. The 100 mL bottle includes a spray atomizer. Apart from these bottles of perfume, there are also:

  • "Deliciously Whipped!" 200 mL Body Soufflé
  • "Lather Me Up!" 200 mL Shower Gel
  • "You're So Smooth!" 200 mL Body Polish
  • "Totally Ticklish!" 20 g Body Shimmer
  • "Write On!" 14 g Perfumed Shimmer Stick
  • "Two Tempting!" 5 mL Fragrance Roller Ball and Lip Gloss Duo

[edit] In Control

Curious: In Control
Fragrance by Britney Spears
Description Women's fragrance, limited edition
Released April 16, 2006
Label Elizabeth Arden
Tagline Are you?
Preceded by Fantasy
Followed by Midnight Fantasy


As Curious was extremely successful worldwide, a limited edition was released in April 2006. The new fragrance, entitled In Control hit the stores in some countries, including the United States, Canada, Japan and Europe. The perfume's bottle is the same as the original Curious, except it is black rather than blue. In Control uses loquat fruit, midnight orchid, creme brulee, black vanilla bean, sugared sandalwood and musk. The fragrance is supposed to be "both sweet and sexy."[2] Although the fragrance was initially reported to be a limited edition for a limited time, the fragrance is still available for purchase.

On the name, Spears said: "As I get older, the names go with my age."[2] "It's more demanding, it's more sensual, it's black, it's about being in control. That's cool and inspirational ... girls need that."[2]

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