Cuckoo Electronics
From Wikipedia, the free encyclopedia
Cuckoo Electronics is a South Korean manufacturing firm founded in 1978 and originally incorporated as Sunkwang Electronics Co., Ltd. Its corporate identity was formally changed to Cuckoo Co., Ltd. in 2002 reflecting its major export brand name which had been in use since 1999.
Cuckoo manufacturers small home appliances, notably Korean-style pressure rice cookers. Korean-style cookers (0.8 kg to 0.9 kg cooking pressure) typically gelatinize rice starches more completely than Japanese-style cookers (0.4 kg to 0.6 kg cooking pressure) resulting in a more glutinous and marginally more nutritious cooked rice. In South Korea Cuckoo is the top-selling brand of rice cooker.
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[edit] Markets
South Korea
USA (since 1987)
Japan (since 2002) - also OEM to Matsushita (Panasonic/National brands)
China (since 2003)
[edit] Major Competitors
South Korea
- Bubang Techron Co., Ltd. under brand name Lihom
- Samsung under brand name Novita
Japan
- Matsushita (Panasonic/National brands)
- Zojirushi
- Hitachi (Hitachi/Hometec brands)
- Sanyo Electric
- Tiger
[edit] Product Lines
- Rice Cookers
- Pressurized (Induction Heating and Conventional Heater Plate models)
- Conventional
- Hot water pots
- Pressurized
- Conventional
- Room Air Conditioning Units
- Air Filtration Devices
- Room Humidifiers
- Vacuums
[edit] Brand Marks
Cuckoo
Liiot
