Talk:Crystal Pepsi

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[edit] Simpsons

there is another simpsons episode to mention crystal cola. In the episode, a character reminises about the product. I cannot rememeber the episode though. —Preceding unsigned comment added by 63.229.181.173 (talk) 01:34, 27 April 2008 (UTC)


[edit] Parodies

I expanded the bullet about Human Giant in the Parodies section. Technically, though, those aren't all parodies. Just because Crystal Pepsi appears in a TV show, that doesn't necessarily make it a parody. Perhaps the "Parodies" section should be renamed. --scott

Agreed and done. Renamed "Pop Culture References" (pun intended). --BizMgr (talk) 13:52, 28 January 2008 (UTC)

[edit] Clear versus clear-colored

I just changed "clear-colored" to simply "clear." Perhaps I'm being a bit too picky, but clear isn't a color where I come from. Maybe someone could do further research which may warrant a description such as transparent or translucent or whatever.Gabenowicki 02:46, 12 January 2006 (UTC)

"Clear" on its own is a bit ambiguous. "Clear-colored" doesn't sound right either. Somewhere in the article is a reference to "color-less" sodas - how about that? Rd232 talk 08:54, 13 January 2006 (UTC)

[edit] Market failure

Just a note on why this failed, from my experience (on a short detour from working on New Coke). I remember shortly after rollout, a lot of the supermarket chains started putting their own clear colas out (it couldn't have been that hard to just leave the caramel coloring out of the syrup). Not all of these tasted so good (I remember in upstate New York, the word got out pretty quickly to avoid Wegman's Diet Clear Cola). Crystal Pepsi had all the brand awareness, however, and took the flack for these tasteless imitations. Any research out there on this question? Daniel Case 17:11, 18 June 2006 (UTC)

Here's my experience: Crystal Pepsi was priced as a premium brand, never on sale for the price I could get regular Pepsi at. Anyone else experience that? Any research that could be worth including in the article? --Keeves 03:33, 24 October 2006 (UTC)

[edit] Another Clear product

Does anyone remember Crystal Clear Amaco Ultimate (Gasoline)????

  • I do. It came out around the same time Crystal Pepsi came out. Clear was the hip thing during those times, it seems. 161.225.129.111 15:34, 8 October 2007 (UTC)
  • It was indeed, actually starting with Ivory's reformulation and marketing in 1991. As best as I can tell, Pepsi was the first company to take that extension further than consumers could follow, but because of the amount of marketing they put into it, many others followed suit in 92 and 93 (including Coke's Tab Clear and the aforementioned Amaco Ultimate). The problem being that clear still meant "mild" and "clean" to Ivory customers, but meant "mild" and "tasteless" to many Pepsi consumers. I've added some referential links about that era in marketing to the article for those who want to read a little more. It's definitely a case of someone at Pepsi convinced everyone to buy into a very faulty concept. I'd love to know what the total marketing expenditure from all the combined "clear" products was during that time, vainly trying to convince consumers that clearer was better. --BizMgr (talk) 04:09, 28 January 2008 (UTC)

[edit] I Remember...

The first and only time I had this was when I was about 9 sneaking into the Faulkner Hospital's vending machine room with my friends (this is what we did for fun and adventure) and then in a sugar crazed frenzy we would proceed to the parking garage and jump off the back of it. This was especially fun when it snowed and they would plow all the snow form the top most level over the edge and create large snow piles to land in on the ground.

Another more funny (less relevant, but funny nonetheless) aspect of this memory is seeing the many many home made bongs made of small plastic bottles with a hole punched in the side, a straw inserted in said hole, and some foil on the opening on the top to act as a screen and not knowing what it was at such an age. Ahhhhhhhhhhhh, "Rejoice O young man in thy youth..." (and ignorance)

The Faulkner Hospital, as I remember it (before the renovations), may be viewed in the movie Southie featuring Mark Walberg for those who are interested. —Preceding unsigned comment added by 24.60.17.221 (talk) 03:17, 12 January 2008 (UTC)

[edit] Crystal Pepsi cap contest

I vividly remember flipping bottles over myself looking for winning caps. I cannot seem to find any media coverage of it, though. Which seems strange. Anybody else have any luck?

On the up side, I've pretty much got everything else referenced now. --BizMgr (talk) 04:02, 28 January 2008 (UTC)

[edit] Wikipedia Infobox

If you're into this sort of thing (and CP didn't make you gag): {{User:UBX/Crystal Pepsi}}

PEPSI This user misses Crystal Pepsi.

[edit] David Novak

David Novak (CEO of YUM! brands) wrote a book in 2007 called "The Eductation of an accidental CEO". He was the creator of Crystal Pepsi, and in his book talks about how he went through with idea despite "warning signs", specifically negative feedback from Don Kendall (founder of PepsiCo)and the Pepsi-Cola Bottling Association. In Dec., 2007 Novak was interviewed by Judann Pollack in Advertising Age. In the interview he says that Crystal Pepsi was his worst marketing mistake. He also says that Crystal Pepsi was ahead of it's time and that it could have been sucessful if managed properly. This is my first time to participate in Wikipedia so I'm not really sure how it works. Any advice would be helpful! If anyone wants to use this info. feel free. (Morganghost (talk) 21:12, 12 February 2008 (UTC))