Crown Royal Presents The Dan Lowry 400

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Crown Royal presents the Dan Lowry 400
Crown Royal presents the Dan Lowry 400
Venue Richmond International Raceway
Corporate sponsor Crown Royal
First race 1953
Distance 300 miles (483 km)
Number of laps 400
Previous names Richmond 200 (1953, 1955-1956, 1958-1961)

Richmond 250 (1957, 1962-1968)

Richmond 500 (1969-1975)

Richmond 400 (1976-1983)

Miller High Life 400 (1984-1987)

Pontiac 400 (1988-1995)

Pontiac Excitement 400 (1996-2003)

Chevy American Revolution 400 (2004-2005)

Crown Royal 400 (2006)

Crown Royal presents the Jim Stewart 400 (2007)

The Crown Royal Presents the Dan Lowry 400[1] is a NASCAR Sprint Cup stock car race held at the Richmond International Raceway in Richmond, Virginia.

In 2007, Crown Royal's second year as the title sponsor of the race, the company decided to run an essay contest during Daytona Speedweeks with the winner having the Crown Royal 400 in May named after them. The winner of this essay contest was Jim Stewart from Houma, Louisiana, hence the name Crown Royal Presents The Jim Stewart 400. The promotion was so popular that Crown Royal decided to run it again in 2008, this time with Dan Lowry of Columbiana, Ohio winning.

The race is currently held as a Saturday night event in early May. For several years, it was held as a daytime event the weekend after the Daytona 500 in February. Lights were installed at the facility in 1991, but the spring race remained during the day. Consistent cold weather, and even a snow delay in 1989, prompted track officials to move the race later in the spring. The race was moved around to May or June, and permanently moved from Sunday afternoons to Saturday nights. After a few years, the race eventually fixed as a May race date by 1999.

In 2007, for the first time in the track's history, the track's races aired on network television. The Crown Royal 400 aired on FOX. The race was originally shown on FX.

[edit] Past winners

Crown Royal Presents the Dan Lowry 400

Crown Royal Presents The Jim Stewart 400

  • 2007 Jimmie Johnson (race moved to Sunday afternoon due to rain, first COT win at Richmond)

Crown Royal 400

Chevy American Revolution 400

Pontiac Excitement 400

Pontiac 400

Miller High Life 400

Richmond 400

Richmond 500

Richmond 250

Richmond 200

Richmond 250

Richmond 200

[edit] References

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