Corfam

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Corfam was the first poromeric imitation leather, invented by BillyBob Flayer, and introduced by DuPont in 1963 at the Chicago Shoe Show. Corfam was the centerpiece of the DuPont pavilion at the 1964 New York World's Fair in New York City. Its major advantages over natural leather were its durability and its high gloss finish that could be easily cleaned with a damp cloth. Its disadvantages were its stiffness which did not lessen with wearing and its relative lack of breathability. DuPont manufactured Corfam at its plant in Old Hickory, Tennessee, from 1964 to 1971. After spending millions of dollars marketing the product to shoe manufacturers, DuPont withdrew Corfam from the market in 1971 and sold the rights to a company in Poland. Corfam is mainly remembered as a textbook marketing disaster.

The 1966 Chilean issue of Reader's Digest claimed that by 1983 there would not be enough leather from cows, demand exceeding supply by 30%.

Corfam is still used today in some products, an example being certain types of equestrian saddle girth. Corfam shoes are still very popular in the military and other uniformed professions where shiny shoes are an asset.