Choices Market
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| Choices Markets | |
|---|---|
 |
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| Type | Private |
| Founded | 1990 (Vancouver, British Columbia) |
| Headquarters | Vancouver, British Columbia |
| Key people | Wayne and Lloyd Lockhart, Founders |
| Industry | Grocery store, Health food store |
| Products | Food, Organic food |
| Website | www.choicesmarket.com |
Choices Markets is a Vancouver-based supermarket chain that is Western Canada's largest retailer of natural and organic food.
There are currently seven Metro Vancouver locations[1], including one Rice bakery, as well as one location in Kelowna (8 stores total). Choices was founded in December 1990 by brothers Wayne and Lloyd Lockhart [2]. The owners emphasize that the store caters to a range of diets, including Gluten free, vegetarian and vegan. Lockhart cites this is a guiding principle for the chain: "It's all about providing choice." [3].
The company has relied on various techniques aimed at increasing customer loyalty in order to compete with larger chains in the area, such as providing customers with loyalty cards [4] and providing an in-house nutritionist to help advise customers.
[edit] References
- ^ Choices Markets - BC's Grocery Leader in Gourmet and Organic Foods [Our Stores]
- ^ Choices Markets - BC's Grocery Leader in Gourmet and Organic Foods [Company]
- ^ The Globe and Mail
- ^ Customers respond to value in small-biz loyalty programs
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