Cars of the Philippines
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Cars of the Philippines refers to the automobile marketing and its evolution in the Philippines, as well as a comprehensive list of every car currently sold with a short description of the car's manufacturer history in the country.
[edit] Philippine automotive marketing history
The auto Industry started since the Philippine American Occupation. With Americans introducing their cars and during the 60's, a lot of American vehicles have scattered in the roads. But during the 1973 Oil Crisis, President Ferdinand Marcos advised Filipinos to buy 4 cylinder engine vehicles. But during the Martial Law, some vehicle makes have withrawed their businesses. But in the term of President Corazon Aquino, some makes have returned. In the 90's, A lot of Car makes and models are introduced. But during the Asian Crisis, some makes have withrawned but during the slumping of the economy, car sales are down. But during the years 2006 - 2007, automobile sales are increasing with new models.
[edit] Successful cars in the Philippines
Some cars have been especially successful in the Philippines, including how it sells and cost of maintenance.
[edit] Toyota Tamaraw FX/Toyota Revo
The Toyota Tamaraw FX was introduced in 1991 with van and truck body configurations. It proved successful, not just having a lower price but its durability, and its versatility. It was the choice of business fleets and taxi companies. It had a 1.8 liter gas engine and a 2.0 liter Diesel engine. In 1998, Toyota introduced its Revo, it proved successful. Its sales captured the AUV market, with 4000 units sold. The Tamaraw FX was dropped out of its lineup in 1999. The Revo got new variants and a freshening in 2002, with its Sport Runner variant being a best seller. It remained on its offered models up to 2004 but remained until January 2005. It was discontinued when the Innova was introduced.
[edit] Toyota Corolla
The Corolla is available in the Philippines since 1983 and it proved successful. With 4 incarnations and a perennal choice of Filipinos. Currently, the Corolla wears the Altis badge. It is the choice of road tuners because of its reliability and value. The Corolla is the country's best selling Family Sedan. It is the choice of Taxi Fleets, Police Fleets, rental vehicle, and even Coupon taxis in Ninoy Aquino International Airport. The 2008 model was released in March 2008 and it is currently available in Toyota dealers.
[edit] Honda Civic
The Civic is available in the market since 1992. It is served as an alternative to the Toyota Corolla, Mitsubishi Lancer, and the Nissan Sentra. During the years, the car grew bigger and features more creature comforts. In 2006, it captured the market with its redesign being Hondas best selling vehicle in the company's and in the Family Sedan Market. With 10,000 units sold since 2006. It offers a 1.8-liter engine with its 2.0-liter engine as the option. The trim lines offered includes the SiR (offered in 1997- 1999), LxI (offered in 1996-2000), Vti (offered in 1996- 2005), and Esi (offered in 1992-1995).
[edit] Toyota Vios
As the answer to the popularity of the Honda City, Toyota introduced its Vios in 2003. It proved successful, not just of its built image and quality, but it was affordable to maintain and of its low price. It received a freshening in 2005 and it appealed to Taxi fleets, rental fleets, and Police Fleets. It even grabbed the attention of media and thus, included in some TV shows, music videos, and even TV Commercials. Its 2007 redesign was significantly improved, it captured the passenger car sales with 8,000 units sold.
[edit] Toyota Innova
Replaced the Revo in 2005, the Innova was Toyota's and the Country's best selling vehicle. It proved successful not just of its image and value but of its versatility and quality. Currently, it has 4 trim lines that serves the consumers needs. The Innova is currently used as Police Cars and even offered in rental car companies.
[edit] List of makers and models
This is a list of every car currently sold in the Philippines and a brief history of the carmakers in this country.
[edit] Mainstream car makers
[edit] Honda Cars Philippines
Honda entered the Philippine market in 1992, it inaugurated its factory in Santa Rosa, Laguna, It was well received by the people and having brisk sales. It had media attention, and the Ayala Corporation purchased some of its dealers in Metro Manila. The Civic, City and the CRV are included in the top 10 best selling vehicles.
[edit] Honda
[edit] Ford Philippines
Ford entered in the Philippine market in 1998, the company was the leading American make in the country. It was also well received by the market. It currently builds its vehicles in its plant in Santa Rosa, Laguna. The Focus, Escape, and Everest are receiving good sales.
[edit] Ford
[edit] Hyundai Asian Resources
As an answer to the popularity of its Starex, Hyundai decided to enter the country in 1998, it is the leading Korean make in the country, and its Starex, Tucson, Getz, and Santa Fe are its best sellers.
[edit] Hyundai Motor Company
[edit] Isuzu
Isuzu entered in 1997 in inauguration of its plant in Santa Rosa Laguna. Its Crosswind was extremely popular and well received in the market, it even received several awards in its class.
[edit] Kia
Kia entered in 1993, it was well received and inaugurated its plant in Paranaque City. It receives brisk sales against its Japanese Competition.
- Picanto
- Rio
- Carens
- Sedona
- Sportage
- Sorento
- Pregio (1996- 2005)
- Besta (1996- 1999)
- Pride (1993- 2002)
[edit] Mazda Philippines
Mazda was introduced in 1993 by Columbian Motors Philippines, but withrawed in 2000. It returned in 2004 under the ownership of Ford, its lineup was simplified to 4, as of 2007.
- 3
- 6
- Tribute
- CX9
- Miata (1995-1999)
- 626 (1993- 1999)
- B-Series (1993- 1999)
- Familla (1995- 1999)
- MPV (1995- 1999)
[edit] Mitsubishi Motors Motors Philippines
One of the oldest and one of the leaders in the market. It entered in 1986, it received good market sales and media attention. It builds its vehicles in its plant in Cainta, Rizal. The Adventure, and Lancer are its best sellers.
[edit] Chevrolet
It entered in 2003 but through the years, it proved successful in the Philippine Market. The Optra and Aveo are good sellers in the country.
[edit] Chery
This is the first Chinese manufacturer to enter the country. It entered in 2007 and currently having a large dealer network in Luzon.
[edit] Nissan Motors Philippines
Nissan entered in 1987 and received good sales. It was also well received by the market and media. Its factory is located in Santa Rosa, Laguna. The Sentra, and Frontier are its perennal best sellers.
- Sentra
- Teana
- Cefiro (1997- 2006)
- Frontier
- X-Trail
- Patrol
- Murano
- Urvan
- Serena
- 350Z
- Vanette (1991-1999)
- Altima (1993-1998)
- Terrano (1993- 1999)
- Nissan Grand Livina
[edit] Subaru
Subaru entered in 1995 under the Colombian Motors Philippines ownership but withrawed in 2000. It returned in 2006 under a new ownership.
[edit] Suzuki Motors Philippines
Entered in 1996, Suzuki is a brand for entry level buyers, its plant is located at Pasig City.
[edit] Toyota Motors Philippines
Entered in 1989, Toyota is the leading manufacturer in the country. It is well received and grabbed media attention. Its plant is located at Santa Rosa Laguna. With its Innova, Vios, Fortuner, and Avanza being best sellers.
- Vios
- Yaris
- Corolla
- Camry
- Corona (1990- 2000)
- Innova
- Avanza
- RAV4
- Fortuner
- Hiace
- Previa
- Liteace (1991- 1999)
- Revo (1998- 2005)
- Tamaraw FX (1991-1999)
[edit] Damler Chrysler
Entered in 2005 under a new ownership.
[edit] Luxury
Luxury cars in the Philippines achieve good sales, in places such as Metro Manila, Cebu City and Davao City.
[edit] Audi
One of the German manufacturers available
[edit] BMW
One of the well known luxury brands in the country.
[edit] Jaguar
One of the luxury makes available
[edit] Land Rover
This SUV make is also well known and receives brisk sales
- LR3
- LR2
- Range Rover
- Range Rover Sport
[edit] Mercedes-Benz
Also one of the well- known luxury brands in the country
- B-Class
- C-Class
- E-Class
- S-Class
- M-Class
- G-Class
- R-Class
- GL-Class
- CLK-Class
- CLS-Class
- CL-Class
- SL-Class
- SLK-Class
[edit] Porsche
This luxury Marque is popular in the country and receives good attention.
[edit] Volvo
The only Swedish brand in the country which also received good sales.
[edit] Lexus
Expected to arrive at late 2008.
[edit] Ultra Luxury
[edit] Ferrari
[edit] Maserati
- 3200 GT
- Quattroporte
- MC12 (Only 1 sold)
[edit] Discontinued makes
[edit] Daewoo
[edit] Daihatsu
[edit] Proton (vehicle)
[edit] Volkswagen
[edit] Peugeot
[edit] Opel
[edit] Cars Entered Since 2007
- Chevrolet Captiva (entered since November 2007)
- Chery (entered in July 2007)
- Ford Everest revision (entered in April 2007)
- Honda CRV redesign (entered in March 2007)
- Kia Carens (entered since October 2007)
- Mazda CX9 (entered since December 2007)
- Mitsubishi Strada redesign (entered in July 2007)
- Nissan Teana (entered in April 2007)
- Toyota Camry redesign (entered in March 2007)
- Toyota Vios redesign (entered in August 2007)
- Nissan Serena refreshening (entered in December 2007)
- Mitsubishi Lancer redesign (entered in April 2008)
- Toyota Altis redesign (entered in March 2008)
- Honda Accord redesign (entered in March 2008)
- Mazda 6 redesign (entered in April 2008)
- Nissan Grand Livina (expected on June 2008)
[edit] References
- CAMPI Report 2006/2007
- C! Magazine
- Top Gear Philippines
[edit] External links
- Audi Local Website [1]
- BMW Local Website [2]
- Chevrolet Local Website [3]
- Ford Local website [4]
- Honda Local Website [5]
- Hyundai Local Website [6]
- Isuzu Local Website [7]
- Mazda Local Website [8]
- Mercedes Benz Local Website [9]
- Mitsubishi Local Website [10]
- Nissan Local Website [11]
- Subaru Local Website [12]
- Suzuki Local Website [13]
- Toyota Local Website [14]
- Volvo Local Website [15]
- AutoIndustriya.com [16]
- C! Magazine Website [17]
- Top Gear Philippines Website [18]
[edit] See also
- Taxicabs of the Philippines
- C! Magazine
- Top Gear Philippines