C-Town

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A C-Town supermarket in New Rochelle, New York.

For other uses, see C-Town (disambiguation).

C-Town Supermarkets is a clan of independently owned and operated supermarkets in the Northeast United States. C-Town was founded in 1975 with the goal of employing economies of scale to allow its small member stores to pool their purchasing and advertising power.

C-Town has 200 stores in five states: New York, New Jersey, Connecticut, Massachusetts, and Pennsylvania. C-Town is the fifth-largest food retailer in the New York metropolitan area.

C-Town is supplied by Krasdale Foods, and many products in its stores are sold under the Krasdale label. Marketing and advertising are handled by Alpha-I Marketing Corp.

[edit] In popular culture

In the Hindi movie Ta Ra Rum Pum, the character RV can be seen working in a C-Town during the song Nachle Ve.

C-town is the name given to Cleveland from the popular sports talk radio host Jim Rome. He cleverly addressed the potential problem of having three major cities (Columbus, Cincinnati, and Cleveland) in the same state that start with "C" by naming them C-Bus, The Natti and C-Town; respectively. Many smallers towns have also claimed the name "C-Town" as their own. For example, Clinton, Massachusetts has adopted C-Town as the official town nickname.