Buy n Large

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The Buy n Large Corporation (BnL) was a fictional company of the WALL-E universe [1] . Wall•E itself is a Buy n Large product.

Contents

[edit] Activities

Buy n Large is a huge conglomerate which covers a whole range of activities. The corporate website of the company mentions engineering, robotics, construction, retail, consumer goods, space, science, government, and media.

Buy n Large has purchased Buckingham Palace in London to use it as its Worldwide Office.

The BnL Headquarters is in New Jersey.

[edit] Buy n Large Robotics

The main robotics products of Buy n Large are :

  • WALL•E- Waste Allocation Load Lifter - Earth Class, a global Earth-cleaning bot
  • SALL•E- a vaccubot
  • GAR•E- a yardbot
  • NANC•E- a nannybot
  • WEND•E- a washbot

Buy n Large Robotics is also currently developing PEET•E- Pet Enhancing Electronic Technology, Earth class, a pet-care bot.

The Buy n Large assembly plant is located in New Delhi, India.

[edit] Easter Eggs

  • In Buy N Large's news section in the "Sound and Fury of Corp. Punk" article, Re-Fi's next tour is called the "Hostile Takeover" tour. This could be a reference to Chick Hicks' main sponsor from Pixar's Cars.
  • In Buy N Large's news section in the "G8 Now Becoming The Big One" article, the name "The Big One" is a reference to the rocket Sid Phillips attaches to Buzz Lightyear in Toy Story.
  • In Buy N Large's news section in the "BnL Economics Wins Award" article, "Isotope & Cockroach" were described as being placed in a "colourful, pleasing underwater world." This is probably a reference to Finding Nemo.
  • In Buy N Large's news section in the "4D Film Announced" article, "Pix-Vue" is the name of the movie company which is also a reference to Pixar's name. Incidentally, Pix-Vue also has its studio in Emeryville where Pixar is located.
  • On the Annual Report 2 ad that appears on Buy N Large's website, Brad Lewis (who was the producer for Ratatouille) is the producer; Woody Gusteau Mandrews is a reference to Toy Story (Sheriff Woody) and Ratatouille (Auguste Gusteau); Mike Sulley as the screenplay writter is a reference to Monsters, Inc. (Mike Wazowski and James P. Sullivan). "Mandrews" is a reference to Mark Andrews, the co-director of The Incredibles.

[edit] Viral marketing

Buy n Large has been created by Pixar in 2007 as world’s largest, most extensive viral site ever[2] , in order to promote the movie WALL-E. The site describes WALL-E's universe, but also offers a real store through Zazzle.com where Buy n Large products, mostly apparel, can be purchased on line.

[edit] References

  1. ^ Wall*E Trailer Revealed - Gordon Holmes - SciFi Weekly Jul. 30, 2007
  2. ^ The Dailies: August 2, 2007 - MTV Movies Blog, August 2, 2007

[edit] External links