Business process outsourcing in India
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The business process outsourcing industry in India refers to the Services Outsourcing Industry in India, catering mainly to Western operations of MNCs (Multinational Corporations).
The sector witnessed considerable activity during 2004–05, including a ramping up of operations by major multinational corporations players and Indian organizations stepped up hiring. The domestic BPO market, catalyzed by demand from the telecommunications and BFSI segments, matched the growth of BPO exports. The market experienced maturity and consolidation, a result of numerous mergers and acquisitions taking place within the sector. There were over 400 companies operating within the Indian BPO space, including captive units (of both MNCs and Indian companies) and third-party services providers. The key enabler for this has been cheaper bandwidth leading to low telecom costs for leased lines and availability of educated English speaking workforce in India.
The Indian BPO industry remains on a growth path, emerging as one of the key investment markets in the country.
It is also referred to as Information Technology Enabled Services or ITES, and high end work with specialisation is referred to as Knowledge Process Outsourcing or KPO. There are other variants in use such as Legal Process Outsourcing (LPO).
NASSCOM is a chamber of commerce that represents this body and lobbies for it, as well as creates a platform for members to take up common issues. NASSCOM services both the Indian Software and the Indian BPO industry.
Note : As of 20 may 2008 all Indian on-shore workers in the UK and EU are now entitled to the full wage and benefits packages enjoyed by their European counterparts [1] Uk Government brings in equal pay for Agency Workers
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[edit] History
[edit] Airlines
In the early 1980s several European airlines started using Delhi as a base for back office operations, British Airways being one among them. The BA captive was finally spun off as a separate organisation called WNS Global Services in 2002.
[edit] Amex
In the second half of the 1980s, American Express consolidated its JAPAC (Japan and Asia Pacific) back office operations into New Delhi. This center was headed by Raman Roy, and has been a source of several leading names in the Indian BPO Industry.
[edit] General Electric
In the 1990s Jack Welch was influenced by K.P. Singh, (A Delhi based realtor) to look at Gurgaon in the NCR region as a base for back office operations. Pramod Bhasin, the India head of G.E. hired Raman Roy and several of his management from American Express to start this enterprise called GECIS (GE Capital International Services). Raman for the first time tried out voice operations out of India, the India operations also was the Beta site for GE Six sigma enterprise. The results made GE ramp up their Indian presence and look at other locations. In 2004 GECIS was spun off as a separate legal entity by GE, called Genpact. GE has retained a 40% stake and sold a 60% stake for $500 million to two equity companies, Oak Hill Capital Partners and General Atlantic Partners.
[edit] Third party BPO's
Till G.E most of the work was being done by "captives"- a term used for in house work being done for the parent organisation. In 2000 Raman Roy and some team members from GECIS quit , and with VC funding from Chrysalis Capital started Spectramind. At the same time an organisation called EXL started in Noida and Efunds started in Mumbai and Gurgaon, and Daksh in Gurgaon. However, recently most of the Indian BPO's even smaller and mid-sized ones are actually setting-up their onshore presence. Most of the serious players are actually improving the outsourced business processes by leveraging on years of experience and now some of them are directly competing with their own older clientbase by marking this transition to KPO 's.
[edit] Entry of IT majors
In 2002 Spectramind was bought by software major Wipro, and BPO by then had become mainstream like the IT Industry in India. The team that had setup Spectraming went on to start Quatrro in 2006, a BPO specialising in high end BPO/KPO services. By 2002 all major Indian software organizations were into BPO, including Infosys(Progeon), Inforlinx, HCL, Satyam( Nipuna)and Patni. By 2003 Daksh was bought out by IBM and later in 2006 MphasiS by EDS. Even international 3rd party BPO players like Convergys and Sitel had set up shop in India, swelling the BPO movement to India. Then service arms of organizations like Accenture, IBM, Hewlett Packard, Dell too set up captives in India.
[edit] Size of industry
The industry has been growing rapidly. It grew at a rate of 38% over 2005. For the FY06 financial year the projections is of US$7.2 billion worth of services provided by this industry. The base in terms of headcount being roughly 400,000 people directly employed in this Industry. The global BPO Industry is estimated to be worth 120-150 billion dollars, of this the offshore BPO is estimated to be some US$11.4 billion. India thus has some 5-6% share of the total Industry, but a commanding 63% share of the offshore component. The U.S $7.2 billion also represents some 20% of the IT and BPO Industry which is in total expected to have revenues worth US$36 billion for 2006. The headcount at 400,000 is some 40% of the approximate one million workers estimated to be directly employes in the IT and BPO Sector.
The related Industry dependent on this are Catering, BPO training and recruitment, transport vendors, (home pick up and drops for night shifts being the norm in the industry). Security agencies, Facilities management companies.
[edit] From a PricewaterhouseCoopers survey
Industry | Percentage (%) |
---|---|
Information Technology | 43 |
Financial Services | 17 |
Communication (Telecom) | 16 |
Consumer Goods/ Services | 15 |
Manufacturing | 9 |
Country | Percentage (%) |
---|---|
United States | 59 |
Europe | 27 |
Asia-Pacific (incl. Japan) | 9 |
Rest of the World | 5 |
Year | Size (USD Bn) |
---|---|
2000 | 119 |
2005 | 234 |
2008 (est.) | 310 |
Year | Size (US$ Bn) | Growth Rate (%) |
---|---|---|
2003 | 2.8 | 59 |
2004 | 3.9 | 45.3 |
2005 | 5.7 | 44.4 |
Currently the Indian BPO Industry employs in excess of 245,100 people and another 94,500 jobs are expected to be added during the current financial year (2005-2006)
Country | Cost (USD/yr) |
---|---|
USA | 19,000 |
Australia | 17,000 |
Philippines | 9,050 |
India | 7,500 |
Nearly 75% of US and European multinational companies now use outsourcing or shared services to support their financial functions. 72% of European multinational companies have outsourced financial functions over the past two years.
Additionally, 71% of European companies and 78% US companies plan to use these services in the next 12-24 months. Overall, 29% of US and European companies expect to increase their use of outsourcing of financial functions, with spending expected to be nearly 16% higher than current levels.
Growth in this sector will get a further impetus as Indian BPO companies have robust security practices and emphasis is laid in developing trust with clients on this score. While earlier there were varying quality standards on this aspect, today there is focus on standardization of security, such as data and IP security.
[edit] Leading BPO-ITes cities in India
Bengaluru, Chennai, Hyderabad, NCR (New Delhi, Delhi, Gurgaon, Faridabad, NOIDA, Greater Noida, Ghaziabad), Pune, Mumbai are Tier I cities that are leading IT cities in India.
With rising infrastructure costs in these cities, many BPO's are shifting operations to Tier II cities like Mangalore, Mysore, Hubli-Dharwad, Belgaum, Coimbatore, Madurai, Hosur, Nagpur, Kochi, Trivandrum, Chandigarh, Mohali, Panchkula, Kolkata, Ahmedabad, Bhubaneshwar, Jaipur, and Vishakapatnam.
Tier II cities offer lower business process overhead compared to Tier I cities, but may have a less reliable infrastructure system which may hamper dedicated operations. The Government of India in partnership with private infrastructure corporations is working on bringing all around development and providing robust infrastructure all over the nation.
Source : dqindia.ciol.com/dqtop20/2007/sas&bpo07/
[edit] Captive
- Motorola
- Nokia
- Option One
- Prudential
- Principal Financial Group
- Reuters
- Siemens
- Standard Chartered Bank
- Tesco
- UBS AG
- United Health
- Yahoo
- aMarketForce
Bootstrap Technologies Pvt Ltd.,
[edit] Companies Outsourcing to India
This is a list of companies sending work to 3rd parties in India, or having partners to run their centers.[citation needed]
- Aetna
- Alcoa
- Aviva
- Barclays
- BBC (in planning stages)
- Blue Cross and Blue Shield Association
- BT Group
- Capital One
- Cisco
- Delta Air Lines
- Experian
- Helion-prime
- Hewitt Associates
- HSBC (HSBC Data Processing India Pvt, Ltd)
- Mercer
- Norwich Union
- Verizon
[edit] References
uhc (united health care)
[edit] See also
- Globalization
- Software Technology Parks of India
- Nalini by Day, Nancy by Night — 2005 documentary on outsourcing in India
- Business process outsourcing in the Philippines
- Call center security
- Tidel Park
- HITEC City
- InfoPark, Kochi
- Technopark Kerala
- Silicon Valley of India
- Azim Premji — Father of the Indian Outsourcing phenomenon
- Jack Welch — Pioneer of Outsourcing to India
- Medical Transcription
[edit] Further reading
- Friedman, Thomas L. (2005). The World is Flat: A Brief History of the Twenty-First Century. ISBN 0-374-29288-4.
- Kobayashi-Hillary, Mark. Building a Future with BRICs: The Next Decade for Offshoring. ISBN 978-3-540-46453-2.
- Kobayashi-Hillary, Mark. Outsourcing to India: The Offshore Advantage. ISBN 3-540-20855-0.
- Kobayashi-Hillary, Mark. Global Services: Moving to a Level Playing Field. ISBN 978-1-902505-83-1.
- Sengupta, Arunabha. Labyrinth - A Novel about the Software Industry. ISBN 0-595-39697-6.
- Sengupta, Arunabha. Big Apple 2 Bites. ISBN 8-188-81198-X.
- Davies, Paul. What's This India Business?: Offshoring, Outsourcing, and the Global Services Revolution. ISBN 1-904838-00-6.
- Aalders, Rob. The IT Outsourcing Guide. ISBN 0-471499-35-8.
- Das, Gurcharan. India Unbound: The Social and Economic Revolution from Independence to the Global Information Age. ISBN 0-385720-74-2.
- Brown, Douglas. The Black Book of Outsourcing: How to Manage the Changes, Challenges, and Opportunities. ISBN 0-471718-89-0.
[edit] External links
- NASSCOM (National Association of Software & Service Companies)
- Ministry of Communications & Information Technology, Department of Information Technology, India
Articles
- "Middletons looks forward to an Indian free trade deal", by Chris Merrit, Legal affairs editor, The Australian, May 23, 2008
- "India being Bangalored by China", by Venkatesan Vembu, Daily News & Analysis, 27 May 2007
- The Rise Of India, Business Week Online
- Inside Outsourcing in India, CIO.com
- India's New Faces of Outsourcing, The Washington Post
- Outsourcing: Silicon Valley East, MSNBC
- Where the Good Jobs Are Going, Jyoti Thottam, Time.com
- Out Of India, CBS News
- Some U.S. hospitals outsourcing work: Shortage of radiologists spurs growing telemedicine trend, Associated Press
- U.S. homework outsourced as "e-tutoring" grows, by Jason Szep, Reuters
- BBC Will Outsource Accounting to India, Associated Press
- Strategic application of Offshoring in a CPA Practice , by Dev Purkayastha
- Radiology Outsourcing In India: IMC Breaks New Ground, medicalnewstoday.com
Videos
- The Other Side of Outsourcing, Discovery Times Channel
- Exporting IT: Austin to India, News 8 Austin
- Will India's outsourcing boom ever bust?: Infosys Chairman N.R. Narayana Murthy talks outsourcing, News.com
- India 101 on eweek Video Seminars hosted by Stan Gibson
- 30 Days - Outsourcing In India
- The Rise of India, ABC News