Brugal
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Brugal is the name and brand of a variety of rums from the Dominican Republic produced by Brugal & Cía. Brugal and the other Dominican rums (Barcelo and Bermudez) are collectively known as the three B's. Brugal has three distillings, one in Puerto Plata and two in San Pedro de Macorís.
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[edit] Company History
During the second half of the 19th century, Andrés Brugal Montaner, a Spanish national who had migrated to Santiago de Cuba, decided to move to the Dominican Republic and take up permanent residence in Puerto Plata. While in Cuba, Don Andrés acquired expertise in the making of rum, and based on that experience he founded Brugal & Co. in Puerto Plata. It would mark the beginning of a long family tradition. Don Andrés, unknowingly, would become the forebearer of entrepreneurial leadership in Dominican society. In 1920 the company's first warehouses were built for the ageing of rum in oak barrels.
By 1976, with Extraviejo, the company developed the Premium rum segment in Dominican Republic. In 1998 Brugal & Co. launched Brugal Limón, Brugal Pasión and Unico.[1]. In 2005, the company launched 5-liter steel dispensing barrels for its medium and low-tier brands.
Today, the chairman, George Arzeno Brugal, and most of the board members are direct descendants of the founder of the company.
[edit] Expansion and Operations
The enterprise spread to other areas, namely livestock, agriculture, ecology, veterinarian and pharmaceutical products, distribution of renowned international liquors and alcoholic beverages, hardware store, production of other alcoholic beverages and patronage of institutions engaged in social work. Brugal has factories in Puerto Plata where the rums are produced. The distribution and marketing offices are located in the capital city of Santo Domingo, and there is also a regional office in Santiago de los Caballeros, the Dominican Republic's second capital. The company currently supplies the market with several varieties of rum, each with a distinctive personality.
Brugal has international presence in many of the Caribbean islands, the United States, Canada, and Europe, where Spain and Italy are the largest consumers.
[edit] Edrington Group acquisition
On February 6, 2008, Brugal & Cía. made public that The Edrington Group, a large Scottish distilling company, won control of the company by acquiring a majority shareholding. In a press release, the Brugal family assured that production will continue within the Dominican Republic and that they will remain as shareholders and have an active role in managing the company and brand. [1] [2]
Figures published indicate that the price paid by Edrington for a holding of just over 60% [3] (other sources cite up to 83% [4]) was in excess of £200million.
[edit] Brands and Varieties
- Extra Viejo (golden premium)
- Añejo (golden mid-tier)
- Carta Dorada (golden low-tier)
- Ron Blanco (white low-tier)
- Ron Blanco 151 (white high-proof for mixing cocktails)
- Licor Único (rum liqueur)
- Siglo de Oro (golden high-end porcellain-bottled premium blend)
[edit] Notes
- ^ Histoire du Rhum by Alain Huetz de Lemps, 1997
[edit] External links
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This brand is extremely popular in New York City where there is a high dominican population. The most popular of the brands varieties is Brugal w/ Anejo, this bottle come with a yellow fish-net like stocking on it. During Dominican Parades you will find the streets littered with Brugal bottles and Banana Peels.
R. Antonucci
