Bonded by Blood (poster)
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| Bonded by Blood | |
|---|---|
| Country of production | New Zealand |
| Location of production | TBWA/WHYBIN Auckland |
| Date of production | May/June 2006 |
| Nature of rarity | Limited Release |
| Estimated existence | 8000 |
| Face value | Priceless |
| Estimated value | US $400-600 |
For other uses of the phrase, see Bonded by Blood (disambiguation)
The popular limited edition posters for the All Blacks rugby union team in New Zealand are sought after by fans as they contain a sample of every All Black player's DNA. The posters show the players performing the Haka in the Fiordland National Park.
The popularity of the phrase “Bonded by Blood” from the poster campaign has encouraged others to use it in reference of team unity, for example in the game World of Warcraft there is a guild called Bonded by Blood.
