Bluewash

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Bluewash is a disparaging term used to describe a partnership between the United Nations and a corporation which has agreed to abide by the United Nations Global Compact. The compact outlines ten principles which promote environmentally sustainable practices, fair labor practices (including access to trade unions, abolition of slave, child labor), human rights and fighting corruption. However, since there are no screening or enforcement mechanisms to ensure that the corporation adheres to the ten principles, critics argue that such partnerships are merely public relations ploys designed to improve corporate images.

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  1. Bruno, K. and Karliner, J (2002) Earthsummit.biz: The Corporate Takeover of Sustainable Development
  2. Bruno, K. and Karliner, J (2000) "Tangled Up In Blue: Corporate Partnerships at the United Nations"