Banner drop
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A banner drop is the act of putting a banner in place as a protest tactic. The banner usually targets a specific corporation, law, political campaign, etc. The banner may itself be dropped on an activists' target, or in conjunction with the beginning of a campaign. For an example of all three, the November 20, 1999 banner drop at an Old Navy store in downtown Seattle publicized the company's use of sweatshop labor and kicked off the Seattle WTO protests.
Performing a banner drop may constitute criminal vandalism, depending on the legal jurisdiction in which it occurred.