Aquarius (sports drink)

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Aquarius is a mineral sports drink manufactured by The Coca-Cola Company. It was first introduced in 1983 in Japan as a grapefruit-flavored sports drink [1], as a response to a competitor's brand of sports drink called Pocari Sweat. It was introduced to Spain and Portugal in 1991, and it became the official drink of the 1992 Summer Olympics celebrated in Barcelona [2]. Currently, it is marketed in Belgium,Brazil, France, Iceland, Indonesia, Ireland, Japan, Luxembourg, Netherlands, Spain and Taiwan [3] and its bigger consumers are non-athletes [2]. Since Fall 2006, the drink is being also marketed in Italy.

Aquarius is available in the following flavors: Carrot Orange, Citrus Blend, Grapefruit, Honey Lemon, Lemon, Orange, Watermelon [3] and Coca-Cola. The availability of these flavors changes from country to country.

In Malaysia, Maldives and Brazil, bottled water is also available under the Aquarius brand. [3]

In Mexico, a sparkling water with a hint of Sprite, Fanta and Manzana Lift and sweetened with Splenda is available under the Aquarius brand.

Contents

[edit] Aquarius worldwide

[edit] Belgium

  • Aquarius Grapefruit [4]
  • Aquarius Lemon
  • Aquarius Orange
  • Aquarius Blue Ice
  • Aquarius Perform
  • Aquarius Red Blast

[edit] Brazil

  • Aquarius
  • Aquarius (Lemon Flavored)
  • Aquarius (Orange Flavored)
  • Aquarius Fresh

[edit] Japan

  • Aquarius [5]
  • Aquarius Active Diet (Citrus Blend flavored)
  • Aquarius Freestyle
  • Aquarius Real-Pro
  • Aquarius Vitamin Guard
  • Aquarius Sharp Charge

[edit] Spain

  • Aquarius (Lemon flavored) [2]
  • Aquarius Naranja (Orange flavored) [2]
  • Aquarius versión 3 (Coca-Cola flavored). This version was recently launched in Spain and will be only marketed in Europe.[6]

[edit] Italy

  • Aquarius Lemon[7]

[edit] Mexico

  • Aquarius Sprite (Lemon-Lime flavored)
  • Aquarius Fanta (Orange flavored)
  • Aquarius Lift (Apple flavored)

There are a different names of this drink in some countries. For example in Poland Aquarius name is Powerade.

[edit] References

  1. ^ Coca-Cola Bottling Website - Aquarius
  2. ^ a b c d Coca-Cola España - Productos
  3. ^ a b c The Coca-Cola Virtual Vender
  4. ^ Coke Corporate Belgium - Boissons sportives
  5. ^ Coca-Cola Japan - Aquarius
  6. ^ Spain Business USA >> News >> Coca-Cola Celebrates 120th Anniversary With New Product Made In Spain
  7. ^ http://www.coca-colahbc.it/aquarius.htm

[edit] External links

Brands of Sports drinks  v • d • e 

10-K - 100plus - Accelerade - All Sport - Aquarius - Cera Sport - Gatorade - Lucozade - Pocari Sweat - Powerade - Propel - Sporade - Staminade