Alternative information centre

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The alternative information centres were a feature of the anarcho-pacifist attempt at social engineering from the bottom up which took place from the late 1960s to the mid-1970s and which was referred to as the alternative society. One of these centres was in West London and was called Bit, a name which came from the computer usage of the term. Another centre was in east London and was called simply East. The one in Manchester was called M.A.G.I.C. (Manchester Alternative General Information Centre) and there was also one in Glastonbury, Somerset.

The centres were promoted through the underground press alongside of the drugs information centre at Release.