Alexander Pantages

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Alexander Pantages, c.1914
Alexander Pantages, c.1914

Alexander Pantages (1867- February 17, 1936) was an American vaudeville and early motion picture producer and impresario who created a large and powerful circuit of theatres across the western United States and Canada.

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[edit] Early Life

Born Pericles Pantages on the Greek island of Andros, he ran away from home at nine while with his father on a business trip in Cairo, Egypt, and he went to sea at the age of nine, spending the next 2 years working on merchant ships all over the world. He spent some time helping the French to dig the Panama Canal, but after contracting malaria he headed north to cooler climates. He settled in San Francisco where he worked as a waiter and also, briefly and unsuccessfully, as a boxer.

He left San Francisco in 1897 to seek greater fortune and made his way from there to Canada's Yukon Territory during the great Klondike gold rush. He eventually found himself in the mining boom-town of Dawson City, where he became business partner (and lover) to the saloon and brothel-keeper "Klondike Kate" Rockwell, operating a small, but highly successful vaudeville and burlesque theatre, the Orpheum. The relationship between Pantages and Rockwell was a stormy one; their unfulfilled egos and the instability of the theatrical world proved tinder boxes to their insecure temperaments.

[edit] Entry into Exhibition

Pantages House in Seattle, built 1907, now a city landmark.
Pantages House in Seattle, built 1907, now a city landmark.

In 1902, Pantages left Dawson and moved to Seattle, Washington, where he opened the Crystal Theater, a short-form vaudeville and motion picture house of his own. He ran the operation almost entirely by himself, and charged 10 cents admission.[1] This took place a few months after Rockwell had opened up a small storefront movie theater in Vancouver, B.C. That same year, he married a musician named Lois Mendenhall (c.1870-1941). [2] Klondike Kate filed a breach-of-promise-to-marry lawsuit against him (settled out of court) and later wrote that he had stolen from her the money with which he purchased the Crystal. It would be more than two decades before they saw each other again, at his rape trial in 1929, and then only briefly.

In 1904, Pantages opened a second Seattle theatre, the Pantages; in 1906 he added a stock theater, the Lois, named after his wife.[1] By 1920, he owned more than 30 vaudeville theatres and controlled, through management contracts, perhaps 60 more, in both the United States and Canada. These theatres formed the "Pantages Circuit", a chain of theatres into which he could book and rotate touring acts on long-term contracts.

The starting point of the Pantages Circuit was the city of Winnipeg, Manitoba, where Pantages built the Pantages Playhouse in 1914. All Pantages tours originated in Winnipeg and moved from there around the circuit of theatres. If an act died in Winnipeg it would not go on the road.

While the majority of the theatres were owned by others and managed by Pantages, he became, from 1911 on, a builder of theatres all over the western U.S. and Canada. His favoured architect in these ventures was B. Marcus Priteca (1881-1971), of Seattle, who regularly worked with muralist Anthony Heinsbergen. Priteca devised an exotic, neo-classical style that his employer called "Pantages Greek".

[edit] Pantages Theatre Circuit

His theatres often set standards of elegance and good taste, not to mention cleanliness and efficiency of operation. He insisted that his customers receive the best service at a reasonable price, despite his shortsighted early refusal to allow African-Americans into his theatres. He was successfully sued by an African-American after being refused entry into a Pantages theater in Spokane, Washington. Early on in his theatrical career he saw the value of showcasing both film and live vaudeville to his audiences (see Alexander Pantages by Dean Arthur Tarrach, 1973).

A ruthless but intensely hard-working businessman, Pantages shrewdly invested his theatrical profits into new outlets and eventually moved to Los Angeles from Seattle around 1920 to take advantage of his status as a powerful theatrical mogul. His showcase theatre at 7th and Hill Streets in downtown L.A. also housed his offices. While seemingly leading a stable family life with three children and eventually a fourth adopted daughter named Carmen, he had a reputation as an "old goat." It is reputed that several of his theaters had penthouses where he led many after-show parties with attractive young starlets.

[edit] Business Dealings

Around 1920, Pantages entered into partnership with the motion picture distributor Famous Players, a subsidiary of film producer Paramount Pictures, and further expanded his "combo" houses, designed to exhibit films as well as staging live vaudeville, to new sites in western U.S. Throughout the 1920s, the Pantages Circuit dominated the vaudeville and motion picture market in North America west of the Mississippi River. Pantages was effectively blocked from expansion into the eastern market by the dominant, New York-based Keith-Albee-Orpheum Circuit (KAO).

In the late 1920s, with the looming advent of talking pictures, David Sarnoff and Joseph P. Kennedy, the principals of the Radio Corporation of America (RCA), which held a number of patents in film/sound technology, established the film production company Radio Pictures and moved to acquire control of the KAO theatres through quiet purchases of the company's stock.

In 1927, Kennedy and Sarnoff were successful in gaining control of KAO, and, in 1928, changed the name of the company to Radio Keith Orpheum (RKO). They then approached Alexander Pantages with an offer to purchase his entire chain. Pantages rejected the offer.

[edit] Pantages Rape Trial

In 1929, in the midst of a meltdown on Wall Street, Alexander Pantages was arrested and charged with the rape of a 17-year-old would-be vaudeville dancer named Eunice Pringle. Pringle alleged that Pantages had attacked her in a tiny side office of his downtown theater after inviting her in to audition. Pantages was tried and convicted and sentenced to 50 years in prison, despite his claim that he was "set up."

Pantages then engaged the young attorney Jerry Geisler (later to become famous as Hollywood's leading divorce lawyer) and San Francisco lawyer Jake Ehrlich, later to become a famous attorney in his own right, to file an appeal on his behalf. Geisler successfully petitioned for a new trial, basing his argument on the original trial judge's exclusion of testimony relating to Eunice Pringle's moral character.[3]

Geisler triumphed in the second trial, picturing the alleged victim as a woman of low morals, theatrically demonstrating how impractical was a rape in Pantages' broom closet and planting in the jurors' minds the suggestion that Pringle might have been paid by business rivals, particularly Kennedy, to frame his client.


[edit] Tragic End Years

Although Pantages was acquitted, the trials ruined him financially and may have broken him in both health and spirit. He sold the theatre chain to RKO for a lower sum than that originally offered - far less than what his "Pantages Greek" vaudeville palaces had cost him to build - and went into retirement. He owned and raced horses, even as he desperately yearned to return to the exhibition business. His plans for an encore as a theatrical mogul never materialized. Alexander Pantages died in 1936 and was interred in the Great Mausoleum, Sanctuary of Benediction, in the Forest Lawn Memorial Park in Glendale, California.

The rumour, begun at the second trial, that RKO and Kennedy paid Eunice Pringle to frame Alexander Pantages, was revived in Ronald Kessler's biography of Joseph Kennedy "The Sins of the Father: Joseph P. Kennedy and the Dynasty He Founded" (New York: Warner Books, 1997). There is only anecdotal evidence, however, to support this claim. Years later Eunice Pringle married Richard Worthington, who became a psychologist. Pringle, who was known as Toni Worthington, moved to San Diego and had a daughter, Marcy Worthington. Pringle died of natural causes in 1996.

An apocryphal popular story about Pantages alleges that the boy who dropped out of school at 9 never learned to read or write; he kept atop a powerful, multi-million dollar business thanks to the extraordinary powers of memory sometimes developed by the illiterate.

[edit] Notes

  1. ^ a b Berger 1991, p. 88
  2. ^ "Mrs. Alexander Pantages. Widow of Theatre Owner Dies on Yacht off Catalina Island.", New York Times, July 19, 1941, Saturday. Retrieved on 2007-08-21. 
  3. ^ Giesler, Jerry & Martin, as told to Pete, The Jerry Giesler Story 

[edit] References

  • Berner, Richard C. (1991), Seattle 1900-1920: From Boomtown, Urban Turbulence, to Restoration, Charles Press, ISBN 0962988901 .

[edit] See also

[edit] External links

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