Ahmedabad Management Association

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The Ahmedabad Management Association or AMA is located in Ahmedabad in the state of Gujarat, India. It is an approved Institution for Management Training by Government of Gujarat. It is also a recognized scientific and industrial research organization under Department of Scientific and Industrial Research, Government of India. The Association enjoys tax exemption under section 80 G and 35 (1) (iii) of IT Act. The eminent scientist Vikram Sarabhai was the founder and first president of AMA. THE AMA is specialized in offering summer and short term courses. AMA has backing from the leading business houses of Gujarat financially and also with management. The courses offered by AMA are well recognised throughout the state.

AMA is located in the Vastrapur region of Ahmedabad in front of IIMA.

AMA has a very extensive library with various types of resources like audio, video, internet, online books search etc.

AMA Activity Centres:

Navnitlal Bhagubhai - AMA Centre for Continuing Education :

Sponsored by the family of Late Shri Navnitlal Bhagubhai offers a One-Year Programme for Diploma in Management Studies and also runs a well-equipped Management Library.

Prarthana - AMA Centre for Career Counselling and Vocational Guidance :

Sponsored by Prarthana Construction (P) Ltd. organises counselling services, Career and Personality Development and Skill Improvement programmes for students and youth.

Pepsi - AMA Centre for International Business :

Sponsored by Gujarat Bottling Co. Ltd. conducts a Diploma Programme in International Business Management, organises lectures and conferences and collects, maintains and publishes up to date information and documentation on International Business and related areas.

Symphony - AMA Centre for Innovation :

Sponsored by Symphony Comfort Systems Ltd. organises Conferences on Innovations, disseminates information on innovations taking place around the country and the world and looks after publication of literature to encourage innovations.

Anubhai Chimanlal - AMA Centre for Management of Civic Affairs :

Sponsored by the family of Late Shri Anubhai Chimanlal undertakes promotion of Civic Education and Awareness and training of Civic Officials, Studies relating to Civic Management and Action-Research Programmes to improve Civic Amenities.

ATE - AMA Centre for Quality Management :

Sponsored by ATE Group of Companies offers a Programme for Diploma in Quality Management and encourages Quality Consciousness and Improvement through training programmes, conferences and publications.

Mamata - AMA Centre for Indian Wisdom for Management :

Sponsored by Mamata Machinery Co. (P) Ltd. organises Lectures, Conferences and Workshops and also brings out publications on the Relevance of Ancient Indian Wisdom for Modern Management.

Zydus-Cadila Healthcare - AMA Centre for Marketing Management :

Sponsored by the Zydus-Cadila Healthcare Group offers a Programme for Diploma in Marketing Management, holds Lectures, Seminars and Workshops and publishes Papers on latest trends and techniques in Marketing.

DGP Windsor-AMA Centre for Manufac-turing :

Sponsored by DGP Windsor India Ltd. Diploma in Manufacturing Management, Publications, Manufacturing / Operations related MDPs

V.S. Pandya Sahitya Mudranalaya-AMA Centre for Communication (Sponsored by Sahitya Mudranalaya Pvt. Ltd.)

Diploma in Corporate Communication Management Development Programmes, Publications

SEWA-AMA Centre for CBOs (Sponsored by Self Employed Women’s Association (SEWA))

Training Programme for CBO/NGO Officials, Case Studies on NGOs Conferences and Conventions

Madanmohan Ramanlal-AMA Centre for Human Resource Development (Sponso-red by M/s. D.C. Engineering Industries)

Diploma in HRM, Publications, Training Programmes

Sagar Drugs-AMA Computer Centre (Spo-nsored by Sagar Drugs & Pharma-ceuticals Ltd.)

Computer Programmes, Publications

Wagh Bakri-AMA Centre for Governance(Sponsored by Gujarat Tea Processors and Packers Ltd.)

Lectures on Governance, Conferences / Seminars, Publications

Saraswati Natwarlal Bhagwati-AMA Centre for Leadership (Sponsored by Dr. P.N. Bhagwati)

A Course on Leadership, Training Progra-mmes Annual Lectures, Publications Top Management Programmes

Mamata-AMA Centre for Management @ Gandhinagar (Sponsored by Mr. N.K.Patel, Mamata Group of Companies)

Self Development Programmes at Gandhi-nagar Promoting Professional Management Activities at Gandhinagar; Publications

Rooshikumar Pandya-AMA Trainer’s Academy (Sponsored by Professor Rooshikumar Pandya)

Offering Courses on Trainer’s Development, Trainers’ Forum, Publications

Rajiv Vastupal-AMA Achievers’ Academy (Sponsored by Mr. Rajiv Vastupal)

Diploma in Sales, Achievers’ Award, Publications, Lectures addressed by achievers. Face to Face with Achievers of Excellence - Interactive Programmes

Bank of Baroda-AMA Centre for Banking and Finance (Sponsored by Bank of Baroda)

Diploma in Finance, Diploma in Banking, Conference / Workshop on Improving Banking System. Lectures / Publications

Jajoo-AMA Centre for Entrepreneurship in IT (Sponsored by Dr. B.H. Jajoo, IIM, Ahmeadbad)

A course in IT Entrepreneurship, Lectures by distinguished personalities in IT, Publications, Outstanding IT Entrepreneurship Award.

DMI-AMA Centre for Disaster Risk Management (Aafat Nivaran) (Sponsored by Disaster Mitigation Institute, Ahmedabad)

National level training programmes on Disaster Management. Organise thematic workshops. Publish awareness/educational material, Promoting Exhibition / Displays, Render advisory and counselling services to various sectors. Safety Programmes etc.

Krishna Heart Institute-AMA Centre for Excellence in Healthcare Management (Sponsored by Krishna Heart Institute)

Diploma in Healthcare Management, Management Development Programmes for Medical professionals, Para Medical Staff, Diagnostic Labs and Centres. Health and Fitness Awareness Programmes, Publications.

Chinubhai R. Shah-AMA Academy of Foreign Languages (Sponsored by Shri Chinubhai R. Shah, Past President, AMA)

Foreign Language Programmes (2-3 months duration). Programmes offered in English, Russian, German, Japanese and Spanish. Currently, programmes offered in English and German, Publications.

Ramanbhai Patel-AMA Centre for Excellence in Education (Sponsored by Zydus Cadila Healthcare Ltd.)

Continued Education for Teachers, Memorial Lecture in Education, Best Teacher Award. Studies on School Development.

GoG-AMA Centre for International Trade (Sponsored by Trade and Commerce Commissionerate, Government of Gujarat).

The centre focuses on the following activities: Development of trade support services, Trade information, Human resource development, Needs assessment and programme design for trade promotion, International Taxation and Legal Aspects, Creating awareness and understanding the impact and implications of WTO, Build a library of trade related books and research papers including WTO / IPR, Conduct training programmes, conferences and seminars on matters related to international trade and Support research in the field of international trade with special focus on products and services of interest to Gujarat.

Dr. Lalita Iyer-AMA Centre for the Development of Women (Sponsored by Mr. P.V.R.N. Iyer, Past President, AMA)

Women in Developmental training and educational programmes; women empowerment lectures; counselling centre; publications etc.

TCGL-AMA Centre for Tourism and Hospitality Management(Sponsored by Tourism Corporation of Gujarat Ltd.)

Diploma in Tourism and Hospitality Management. Several Management Development programmes for Tourism Service providers; Tourist Guide Training programmes etc.

SPEC – AMA Centre for Youth Empowerment(Sponsored by Mr. Milind Shroff, System Plus)

Organizes training programs like Youth Empowerment, Life Skills etc. The purpose is to provide valuable inputs in developing right attitude and behaviour, manners and etiquettes, learning habits and a total personality among the youth. The program also intends to provide necessary guidance for taking care of adjustment problems in the beginning of one’s career.

Justice N.J. Pandya-AMA Center for Excellence of Law (Sponsored by N.J. Pandya & Family)

Organizes an evening course on Right to Information Act, a short duration programme on Cyber laws of working executives, lecture series on contemporary issues in Law, programme for legal studies on practical training etc.

Y.J.Trivedi-AMA Academy for Intellectual Property Rights (Sponsored by Mr. Y.J. Trivedi & Family)

The objective is (a) to promote an IP culture amongst industry and Business,(b) to organize IP related training programmes, Seminars and lectures(c)to organize an annual lecture by a distinguished personally on the world IP day(d)to publish leaflets/books etc. on IPR and related subjects.

Jehangir Cama – AMA Centre for Agriculture and Farm Management (Sponsored by Mr. Jehangir Cama)

The objective of the Centre is to contribute towards sustainable livelihood development of the farmers and agri-laborers through their capacity building, imparting trainings and organizing theme-specific events.

Mukesh M. Patel - AMA Academy of Public Speaking and Personality Development (Sponsored by Mr. Mukesh M. Patel, Past President, AMA)

Regularly organizing a variety of training programmes and activities on Public Speaking and Personality Development, not only in Ahmedabad, but all over Gujarat.

Nipam Shah-AMA Centre for Excellence in Financial Management (Sponsored by Mr. Nipam Shah)

Lectures on personal and corporate financial; management; Seminars and Workshops; Demystifying Financial Myths; Designing some short term / practical courses; Inspiring small and interesting publications; Financial games and competitions.