Advaliant
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This article or section is written like an advertisement. Please help rewrite this article from a neutral point of view. Mark blatant advertising which would require a fundamental rewrite in order to become encyclopedic for speedy deletion, using {{db-spam}}. (April 2008) |
Advaliant is an online performance marketing solutions provider and affiliate network with offices in New York City and Toronto. Advaliant provides end to end performance based marketing services and solutions for online affiliates, publishers, advertisers and advertising agencies.
The advertising solutions are CPA (cost per action) CPL (cost per lead) lead generation and CPC (cost per click) based and use search marketing, banner & display, text links, email,social media, co-registration, responder and mobile affiliate marketing distribution from affiliates on the network. Traffic is also generated internally thru the parent companies MediaTrust Services Group using search, social media and email marketing.
Advaliant advertising and affiliate partners include PlayPhone, Xerox, Hewlett-Packard, Circuit City, diets, TheStreet.com, Datran Media, NetQuote, Axiom Digital, Internet Broadcast Systems and MySpace.
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[edit] History
Advaliant was founded in April of 2004. The Advaliant performance marketing network platform and its proprietary ValTrack tracking system was launched in September of 2004. In April of 2007 the company changed its name to MediaTrust and made Advaliant its performance marketing affiliate network[1]. In November of 2007 the company formed the MediaTrust Services Group division and launched the groups SSMO search and social media[2], mobile marketing and data management.
- April of 2007 the Advaliant division and its partner PlayPhone won the ad:tech "Best Affiliate Marketing Campaign" of the year award[3].
[edit] Competitors
- Clickbooth a division of IntegraClick, Inc.
- Azoogle a division of Epic advertising
- Hydra Network
- Motive Interactive Inc
