Adolf Hitler's personal standard
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Adolf Hitler's personal standard was designed after Reichspräsident Paul von Hindenburg died on 2 Aug 1934. Adolf Hitler abolished the title "Reichspräsident" and in its place instituted the title of "Führer" which henceforth could only be used when referring to him personally. Hindenburg used a personal standard consisting of a black eagle on a square gold background edged by a border of black, white and red bands. Hitler decided on 19 Aug 1934 to adopt a personal standard for himself, which was called "Personal standard for Adolf Hitler as Leader and Chancellor of the German Nation". As he was also Supreme Commander of the Armed Forces it was somewhat later known as "The personal standard for Adolf Hitler as Leader and Supreme Commander of the Armed Forces", or in German, "Standarte des Führers und Obersten Befehlshabers der Wehrmacht".
The standard was used for all purposes and consisted of a square of red material in a variety of regulated sizes. In the centre of the square was a white disk, containing a garland of gold-coloured oak-leaves. Set on the white disk was a black upright swastika. In each corner of the red field was a gold-coloured eagle emblem: In the upper left and lower right corner it was a "Party-eagle", whereas it was a "Wehrmacht-eagle" in the upper right and lower left corner. The entire standard was edged on all four sides with a border of black and white bands.
The flag was designed by Hitler personally. They were made in two forms: a normal cloth flag (which flew at the Reichs Chancellery when he was present), and a 'solid' type which was used on his car, at rallies, and other political events. Both types were also used at his residence at Obersalzberg.
The SS-formation Leibstandarte SS Adolf Hitler ("LSSAH") used a variant of the Führerstandarte as their regimental and battalion color which were introduced in September 1940 after the German victory over France:
Moreover there was a Regiment standard of the "LSSAH" which displayed the "Führerstandarte" on its obverse: