Action News

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Action News is a local television newscast format in the United States. It was conceived in Philadelphia, Pennsylvania at WFIL-TV (now WPVI-TV) in 1970 as a response to the "Eyewitness News" format used on rival station KYW-TV.

The main difference between Action News and Eyewitness News was that the former was far more tightly formatted. Time limits were set on packages - for instance, a reporter package could be no longer than 90 seconds. This difference enabled the station to cover more stories than their competitors. Another key difference was the focus on the surrounding Philadelphia suburban areas - a response to the movement of residents from the city to the suburbs. Finally, WPVI placed more emphasis on young talent - while WCAU-TV and KYW-TV used older, respected news anchors such as Vince Leonard, Tom Snyder and John Facenda, WPVI used a young Larry Kane as their top anchor. Later the station would add the very popular Jim O'Brien as their main weathercaster.

The format quickly took off, and after a few years of going back and forth with KYW for first place, WPVI took the lead in 1977 and has held it ever since. Capital Cities Communications, WPVI's owner at the time, took the format to most of its other stations

WPIX-TV in New York City, an independent station at the time (now affiliated with The CW and owned by Tribune Broadcasting), picked up the Action News concept (and music) successfully for its 10 p.m. newscast. The newscast won numerous awards, but the station never approached the ratings of longtime leader WNEW-TV (now WNYW-TV).

Sister stations WFTS-TV and KSHB-TV are the first in the country identify themselves with the Action News branding all day with no station number.

Outside the United States, the Action News title was used by the following television stations:

Contents

[edit] Action News today

Like Eyewitness News, Action News is usually nothing more than a name, since its innovations have been incorporated into newscasts across the country. The name is found on fewer stations than Eyewitness News. WPVI Ch.6 Action News has been the highest rated newscast for more than two decades.

[edit] Theme

While the format started in 1970, 1972 marked the start of the well-known "Move Closer to Your World" theme by Al Ham on WPVI. It was actually first used by WNAC-TV in Boston (now WHDH-TV) in 1970. However, its news director moved to WPVI in 1972 and took the theme with him. It quickly spread to other stations across the country, but was mostly used in the Northeast.

Unlike most stations, WPVI still uses this theme after three decades, and the theme has arguably become as much a part of the Philadelphia consciousness as the Rocky theme. This was proven in 1996 when the station replaced it with a fuller, orchestral rendition of the same theme performed by the London Philharmonic. Viewer outcry was so great that the station dropped the more thunderous and authoritative version within five days. WPVI has made numerous remasters of the theme to keep the sound fresh and to make it sound less dated. The theme has the unique distinction of being probably the only news theme to be offered as a ringtone, which WPVI offers at no charge, and is linked here [1] and below.

In addition, during the open, WPVI has quick shots of various people in the Philadelphia area doing things, thus reinforced the Action theme.

WPVI's open is rotated at the official change of every season to reflect the current season, for example, Phillies and other spring footage starts showing on the open on March 21 and Philadelphia Eagles, Philadelphia Flyers and 76ers autumn footage starts on September 23, while the Mummers parade and other winter footage is shown from December 21 to March 21.

Although "Move Closer to Your World" is strongly associated with the Action News format by Philadelphians and many others, many stations that have used the "Action News" name actually chose to use other pieces of music for their newscasts. Conversely, stations that use "Move Closer to Your World" do not necessarily use the "Action News" name or format either. WNEP-TV in Wilkes-Barre/Scranton, Pennsylvania used the original version for many years before switching to a modern variation which only partially resembles the original.

[edit] Stations that use or have used the Action News format or name

WTVG Action News open, used from 2005- Current.
WTVG Action News open, used from 2005- Current.
DMA# DMA Name Station Affiliation Currently Uses Other Notes
1. New York City WPIX CW No Used as an Independent station from 1974 to 1984; Currently identifies as "CW 11 News"
2. Los Angeles KCBS-TV CBS No Used from 1989-1997, has identified as "CBS 2 News" since 1997
4. Philadelphia WPVI-TV ABC Yes Originator of the "Action News" format
5. San Jose/S.F./Oakland, California KICU-TV Independent No Newscast defunct, but station calls itself "Action 36"
KTVU-TV FOX No Used from 1971 to the early 1980s. Now known as Fox 2/KTVU Channel 2.
6. Dallas/Fort Worth KXAS-TV NBC No Used from 1979-1984, its years of using Move Closer to Your World; has identified as "NBC 5 News" since 1999
9. Atlanta WSB-TV ABC, formerly NBC Yes Identified as Action News from 1972-1988, has identified as "Channel 2 Action News" since 1988
11. Detroit WXYZ-TV ABC Yes Used since 1972. Uses branding elements more commonly associated with "Eyewitness News" and ABC O&O's (since it once was one), such as the circle 7 logo and "Cool Hand Luke"-based themes; currently identifies as "7 Action News"
12. Tampa/St. Petersburg, Florida WFTS-TV ABC Yes Has identified as "ABC Action News" since 2002
WTSP CBS, formerly ABC No Used in the 1980s; unrelated to WFTS
13. Phoenix, Arizona KPNX NBC No Used during the '80s; has identified as "12 News" since 1992, and "12 News in HD" since November 2006.
16. Miami/Ft. Lauderdale, Florida WFOR-TV (formerly WCIX-TV) CBS No Used from 1989-1995; has identified as "CBS 4 News" since 1999
17. Cleveland, Ohio WOIO CBS Yes Has identified as "19 Action News" since 2002, produces "19 Action News at 10" for WUAB-TV
WKYC-TV NBC No Used from 1974-1984; has identified as "Channel 3 News" since 1984; unrelated to WOIO
18. Denver, Colorado KWGN-TV CW No Used from 1977-1983; has identified as "News 2" since September 2006
19. Orlando WRDQ Independent No Newscast produced by WFTV was rebranded to Eyewitness News.
20. Sacramento/Stockton/Modesto, California KOVR CBS, formerly ABC No Used as an ABC affiliate in the 1970s; currently identifies as "CBS 13 News"
KMAX-TV UPN, formerly WB; independent No Used in the 1990s; formerly unrelated to KOVR
21. St. Louis KTVI FOX, formerly ABC No Used during the early & mid 1970s; has identified as "Fox 2 News" since 1995
22. Pittsburgh WTAE-TV ABC Yes Used in 1970s-1989; Brought back again in 1995 as "Channel 4 Action News". One of the few that uses the name to put emphasis on investigative reporting, with the slogan being "Taking Action For You."
24. Baltimore WBAL-TV NBC, formerly CBS No Identified as "Action News" from 1974-1985, has identified as "11 News" since 1995
26. Charlotte WAXN-TV Independent Yes Produced by WSOC-TV
WCNC-TV (formerly WPCQ-TV) NBC No Currently identifies as "WCNC 6 News"; unrelated to WAXN/WSOC
27. San Diego KFMB-TV CBS No Used briefly in the 1970s; followed by the year a la Match Game, i.e. "Action News '75"; has identified as News 8 since 1996
28. Hartford/New Haven, Connecticut WTNH ABC No Used from 1984-1996; has identified as "NewsChannel 8" since 1996; former sister station of WPVI
29. Raleigh/Durham, North Carolina WRAL-TV CBS, formerly ABC No Used during the 70's and 80's; Sister station of WRAZ Fox 50. Has identified as WRAL News since 2003.
31. Kansas City KSHB-TV NBC Yes Has identified as "NBC Action News" since 2003; station brands as "Your NBC Action News Station" rather than by call letters or channel number.
WDAF-TV FOX, formerly NBC No Used from 1974-1992; currently identifies as "Fox 4 News"; unrelated to KSHB
32. Columbus, Ohio WTVN-TV, now WSYX ABC No Used as WTVN; Currently identifies as "ABC 6 News"
33. Cincinnati WLWT NBC No Used from the mid 1970s to the mid 1980s; has identified as "News 5" since 2004
34. Milwaukee WISN-TV ABC No Used from 1977-1985; Currently identifies as "12 News", though the station's consumer news/investigation segments continue to be called "Action 12".
36. Greenville WYFF Formerly WFBC-TV NBC No Used from 1975-1981; Currently identifies as "WYFF News4"
38. West Palm Beach, Florida WPTV NBC No Used in the 1980s and early 1990s; currently identifies as "NewsChannel 5"
40. Birmingham, Alabama WVTM-TV NBC No Used in the 1970s; currently identifies as "NBC 13 News"
WIAT CBS No Used in the 1980s and 1990s; currently identifies as "News 42"; unrelated to WVTM
41. Harrisburg/York/Lancaster, Pennsylvania WLYH-TV CW, formerly CBS No Used as a CBS affiliate; ceased carrying a newscast in 2004, but will resume when they become a CW affiliate in the fall of 2006
43. Las Vegas KTNV ABC Yes Has identified as "Channel 13 Action News" since 2003
44. Memphis, Tennessee WMC-TV NBC Yes Has identified as Action News 5 since 1983
45. Albuquerque/Santa Fe, New Mexico KOAT-TV ABC Yes Currently identifies itself as "Action 7 News."
48. Louisville, Kentucky WHAS-TV ABC, formerly CBS No Used from the mid 1970s to when it flipped from CBS to ABC; Currently identifies as "WHAS News"
50. Jacksonville, Florida WTLV NBC No Used during the mid & late 1970s; Currently identifies as "First Coast News"
51. Providence, Rhode Island/New Bedford, Massachusetts WLNE-TV ABC, formerly CBS No Used during its CBS days; Currently identifies as "ABC 6 News"
52. Austin, Texas KVUE ABC No Used from 1978-1997; Currently identifies as "KVUE News"
53. Scranton/Wilkes Barre, Pennsylvania WYOU CBS No Used circa 1999-2001; Currently identifies as "WYOU News"
WNEP ABC No Has never been known as "Action News," but has used "Move Closer to Your World" theme for several years
55. Fresno/Visalia/Merced, California KFSN-TV ABC, formerly CBS Yes Has identified as "ABC 30 Action News" since 1994 but uses the Eyewitness News Format of KABC and KGO
56. Albany, New York WTEN ABC, formerly CBS No Used during its first few years as an ABC affiliate; has identified as "News 10" since 1995
57. Little Rock, Arkansas KTHV CBS No Newscast name used before the purchase by Gannet; Currently identifies as "Today's THV"
59. Mobile, Alabama/Pensacola, Florida WALA-TV FOX, formerly NBC No Used from 1990 to 1997;. Currently identifies as "FOX 10 News"
60. Knoxville, Tennessee WBIR-TV NBC No Used from 1970-1974 & 1978-April 2004; has identified as "10 News" since April 2004
63. Lexington, Kentucky WLEX-TV NBC No Used in the 1970s, 1980s, and the mid-late 1990s; currently identifies as "LEX 18 News"
WTVQ-TV ABC Yes Has identified as "Action News 36" since 2004
65. Huntington/Charleston, West Virginia WOWK-TV CBS, formerly ABC No Used from its ABC days and with CBS up to 1993; Currently identifies as "13 News"
68. Roanoke, Virginia/

Lynchburg, Virginia

WSLS-TV NBC No Used during 1980s. Currently called "WSLS 10 On Your Side"
69. Green Bay, Wisconsin WBAY-TV ABC, formerly CBS Yes Currently identifies as "Action 2 News"
71. Toledo, Ohio WTVG ABC Yes of KABC and WABC
75. Omaha, Nebraska WOWT-TV NBC, formerly CBS No Used through April 1991; Currently identifies as "Channel 6 News"
KMTV CBS Yes Currently identifies as "Action 3 News"
76. Springfield, Missouri KYTV NBC No Used from 1974 to 1993, under the suffix "KY3 Action News"; Currently identifies as "KY3 News"
79. Syracuse, New York WSTM-TV NBC Yes
81. Shreveport, Louisiana KTBS-TV ABC No Used during the 1980s; Currently identifies as "KTBS 3 News"
84. Huntsville, Alabama WHNT-TV CBS No Used in the 1970s and 1980s, currently identifies as "NewsChannel 19"
85. Madison, Wisconsin WISC-TV CBS No Used in the 1970s; currently identifies as "News 3"
86. Chattanooga, Tennessee WTVC ABC No Used throughout the 70's 80's and early 90's; Currently identifies as "NewsChannel 9"
87. Jackson, Mississippi WAPT ABC No Used during the 1970s; Currently identifies as "16 WAPT News"
89. Cedar Rapids, Iowa KGAN CBS No Used as WMT-TV; has identified as "CBS 2 News" since 2004
91. Rio Grande Valley, Texas KGBT CBS Yes Previously identified as Team 4 News.
96. Rock Island, Illinois/Davenport, Iowa (Quad Cities) WHBF-TV CBS No Used during the 1980s; Currently identifies as "CBS 4 News"
97. Savannah, Georgia WJCL ABC No Used from 1972-1996; Currently identifies as "ABC 22 News"
98. Altoona/Johnstown, Pennsylvania WTAJ-TV CBS No Used during the 1980s; Currently identifies as "News 10"
99. El Paso, Texas KDBC-TV CBS No Used in the 1990s; currently identifies as "KDBC 4 News"
100. Charleston, South Carolina WCBD-TV NBC formerly ABC No Used as an ABC affiliate; Currently identifies as "News 2"
103. Youngstown, Ohio WFMJ-TV NBC No Used from 1970s-2005; has identified as "21 News" since 2005
105. Florence/Myrtle Beach, South Carolina WPDE-TV ABC No Used from 1986-1993; Currently identifies as "WPDE NewsChannel 15"
108. Tallahassee, Florida WTXL-TV ABC No Used in the 1990s; currently identifies as "ABC 27 News"
112. Lansing, Michigan WILX-TV NBC No Used during the 70's and 80's. Currently identifies as "News 10"
114. Augusta, Georgia WRDW-TV CBS No Used from the late 1960s to the late 1970s; Currently identifies as "News12"
WAGT NBC No Used from the 1990s-2003; currently identifies as "NBC Augusta"
117. Montgomery/Selma, Alabama WAKA CBS No Used in the 1980s, currently identifies as "CBS 8 News"
122. San Luis Obispo, California KSBY NBC Yes Currently Identifies itself as "6 Action News" and was a sister station of KSBW, which also uses the "Action News" format from 1957-1996.
124. Lafayette, Louisiana KATC ABC No Used in the 1980s and 1990s; currently identifies as "TV-3 News"
125. Salinas/Monterey, California KSBW NBC Yes
126. Yakima-Pasco-Richland-Kennewick KIMA-TV / KEPR-TV CBS Yes
127. La Crosse/Eau Claire, Wisconsin WKBT CBS No Used during the 70's and 80's. Currently identifies as "NewsChannel 8"
128. Columbus, Georgia WTVM ABC No Used from the late 1960s to the late 1990s; Currently identifies as "WTVM Newsleader 9"
129. Corpus Christi, Texas KZTV CBS Yes Has identified as "Action 10 News" since 2004
130. Redding/Red Bluff/Chico, California KHSL-TV CBS Yes Merged with KNVN to form NCN in 2001 to be later renamed as Action News
KNVN NBC Yes Merged with KHSL after having lowest ratings out of all three of the area's news stations and to not waste money on a failing station
131. Amarillo, Texas KAMR-TV NBC No Used in the 1980s; currently identifies as "NBC 4 News"
133. Rockford, Illinois WIFR CBS No Used from the 1980s. Currently identifies as "23 News"
142. Erie, Pennsylvania WJET-TV ABC Yes
146. Lawton, Oklahoma/Wichita Falls, Texas KSWO-TV ABC No Identified as "Action 7 News" 1979 to 1996. Currently identifies as "7 News".
151. Terre Haute, Indiana WTHI-TV CBS No Started as "Action 10 News" in 1985 and later became "Action 10 News WTHI." Became "News 10" in 2006.
157. Binghamton, NY WBNG-TV CBS Yes The newscast has been called Action News since the stations inception in the 1950s."
164. Abilene/Sweetwater, Texas KTXS-TV ABC No Used during the early 1980s; Currently identifies as "KTXS News 12"
177. Rapid City, South Dakota KEVN-TV FOX, formerly NBC No Used from 1976 to 1995; Currently identifies as "KEVN FOX-7 News"
179. Alexandria, Louisiana KLAX-TV ABC No Used until its newscast operations were shut down: Newscast no longer exists
181. Harrisonburg, Virginia WHSV-TV ABC No Used from 1977-1984; currently identifies as "WHSV News 3"
189. Eureka KVIQ-TV CBS No Title of now defunct operation
208. Alpena, Michigan WBKB-TV CBS No Used from 1980 to 2004: Currently identifies as "UGN News"

[edit] Action News in popular culture

  • In an early episode of The Simpsons, a local station is shown using the Action News branding plus a similar intro - but portrays the show as having more action and explosions instead of being faster paced.
  • On Ray Stevens' 1974 hit "The Streak," he plays an "Action News reporter" on the scene of three different streaking events, every time interviewing the same person (also played by Stevens) who keeps warning his wife, "Ethel," not to look – "but it's too late." At the end of the piece, the streaker is joined by "Ethel," much to the husband's horror!
  • On the South Park episode "Quest for Ratings", the kids change the name of their school news program from "Super School News" to "Sexy Action School News" and add other outrageous elements in an attempt to get higher ratings from their rival program.
  • Camp Arawak, a local rock band from Philadelphia and the surrounding suburbs, opens every show with their cover of the classic "Action News" theme.

[edit] See also

[edit] External links

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