4 Ruedas Magazine
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4 Ruedas (4 Wheels) is a Mexican automotive enthusiast magazine created in September 1994.
Motor y Volante, published by Editorial Novaro, was the first Mexican Car Magazine with publication dating back to 1983. 4 Ruedas joined Car and Driver Mexico and Automovil in the mid 1990s. Despite not being the most successful. "4 Ruedas" was first published in a time when car marketing in Mexico was very poor, with only 17 car makers present in the country (now there are 41). "4 Ruedas" is published by editorial Grupo Notmusa. The magazine has been divided in these sections since its creation:
- Mundo Sobre Ruedas (News)
- Pruebas (Tests)
- AutoNuevo (Prices of new cars)
- AutoUsado (Prices of used cars)
- AutoDeporte (Sport news)
- Sólo Una Más (Curious pictures)
And shortly after were created these:
- AutoColección (Article about a special car and a double-face poster)
- AutoAccesorios (Car accessories page)
- FracciónDeSegundo (Article about a watch)
The magazine publishes every year the "Modelos ####" (e.g. Modelos 2007, published in October 2006). It's an article that shows the new car models to arrive Mexico within the next year.
[edit] Editorial direction
The only editorial director of this magazine has been Alejandro Guilbert P. since 1994.