2waytraffic

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2waytraffic
Type Subsidiary
Genre Interactive entertainment/Television
Founded Hilversum, Netherlands (2004)
Founder Kees Abrahams, Unico Glorie, Taco Ketelaar and Henk Keilman
Headquarters Hilversum, Netherlands
London, UK
New York, USA
Budapest, Hungary
Stockholm, Sweden
Madrid, Spain
Kuala Lumpur, Malaysia
Kiev, Ukraine
Area served Worldwide
Industry Television
Online games
Website development
Mobile Marketing
Mobile Entertainment
Products Who Wants To Be A Millionaire?
Revenue 29,308,539 (2006)
Operating income 4,436,233 (2006)
Profit 2,923,396 (2006)
Total assets 301,747,019 (2006)
Total equity 104,014,193 (2006)
Owner Sony Pictures Entertainment
Employees 150 (2006)
Website 2waytraffic.com

2waytraffic is a television production company, that in December of 2006 acquired the rights of the UK company Celador International and its programme library, including the international Who Wants to Be a Millionaire? franchise. It has offices in London, New York, Budapest, Stockholm, and Madrid. It is a subsidiary of Sony Pictures Entertainment.

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