Image:1969 AMC SCRambler ADV-quarter mile.jpg

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A 1969 magazine advertisement for the Rambler American in the SC/Rambler version. The ad is marketing the vehicle. It serves as an example of how American Motors promoted a special "limited production" model in an attempt to change their market perception. No longer just an economy champion, this new model was probably the only production automobile made and promoted for a specific drag racing class, the National Hot Rod Association (NHRA) F/Stock class

This is a copyrighted image that has been released by a company or organization to promote their work or product in the media, such as advertising material or a promotional photo in a press kit. The copyright for it is most likely owned by the company who created the promotional item or the artist who produced the item in question; you must provide evidence of such ownership. Lack of such evidence is grounds for deletion. It is believed that the use of some images of promotional material to illustrate: the person(s), product, event, or subject in question where the image is unrepeatable, i.e. a free image could not be created to replace it on the English-language Wikipedia, hosted on servers in the United States by the non-profit Wikimedia Foundation, qualifies as fair use under United States copyright law. Any other usage of this image, on Wikipedia or elsewhere, might be copyright infringement. See Wikipedia:Non-free content and Wikipedia:Publicity photos. Additionally, the copyright holder may have granted permission for use in works such as Wikipedia. However, if they have, this permission likely does not fall under a free license.

[edit] Fair use for "1969 AMC SCRambler ADV-quarter mile.jpg"

The image shown here is claimed to be used under fair use as:

1. The image is copy of a historically significant and very famous advertisement.
2. There is no "free" equivalent of an actual advertisement from 1969.
3. This has been previously published in numerous popular mass-market magazines during 1969.
4. The name of the photographer is unknown.
5. It is of much lower resolution than the original, so it will not detract from the value of any original photograph.
6. The image is only being used for informational purposes.
7. The material is encyclopedic and otherwise meets general Wikipedia content requirements.
8. This meets the media-specific policy requirements.
9. The image is used in at least one article.
10. The material contributes to the article by specifically illustrating a relevant point in the car's history and section within the text.
11. The image does not detract from the reputation of the subject.

[edit] Justification for "Fair Use" in two articles

Fair Use in Rambler American and Dragstrip articles:

Though this image is subject to copyright as noted here, the U.S. fair use laws, and the stricter requirements of Wikipedia’s non-free content policies cover its use, because:

1. The image of this advertisement is only being used for informational purposes.
2. It shows how American Motors publicly claimed drag racing performance of this model in their marketing campaigns.
3. Its inclusion in the articles adds significantly to the subject because the advertisement shows the racing potential of this production car.
4. The automobile pictured in the image relates directly to the drag racing performance discussed in the articles and it is historically significant.
5. It is also highly unlikely that "free" images exist that illustrates the advertising and promotional use of this car's racing performance.
6. A "free" image of this car racing on a drag strip will not show the key point: the marketing technique adapted by AMC to promote sales of this model.

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