Yummy Mummy
From Wikipedia, the free encyclopedia
- This article is about the cereal brand. "Yummy mummy" is also an unrelated slang term for an attractive or glamorous mother.
Yummy Mummy was one of five monster-themed breakfast cereals produced by General Mills during the latter half of the twentieth century.
[edit] Monster-themed cereals of the 1980s
Yummy Mummy was introduced in 1988 in the United States, and General Mills was planning to have it be the replacement for the retired, Fruit Brute, but this one is no longer in production either. It was discontinued in 1993. It was sold in some countries as Fruity Yummy Mummy. The frosted fruit-flavored cereal contained vanilla-flavored marshmallows. It is also the name of the cereal's mascot, a humorous cartoon mummy. Other cereals in the line include:
- Count Chocula (chocolate-flavored)
- Boo Berry (blueberry-flavored)
- Franken Berry (strawberry-flavored)
- Fruit Brute (fruit-flavored with lime-flavored marshmallows).
Somewhat unusual for a retired advertising character, Yummy Mummy continues to be seen on the occasional piece of official merchandise: in recent years, both a resin model kit, and a bobblehead doll have been sold in his image.
